REPRESENTASI PENGIDAP SKIZOFRENIA DALAM VIDEO KLIP “FEBY PUTRI - HALU” DI MEDIA SOSIAL YOUTUBE

MUNANDAR, DANDY AGUNG (2021) REPRESENTASI PENGIDAP SKIZOFRENIA DALAM VIDEO KLIP “FEBY PUTRI - HALU” DI MEDIA SOSIAL YOUTUBE. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

Youtube is a website that provides various kinds of videos such as video clips. Video clips are one of the most ideal promotional media and goals to publish a singer and a song that has the potential to be liked by audiences. For example, the video clip of Feby Putri - Halu which was introduced through YouTube so that the public will know about the song. With the Feby Putri video clip, the researchers wanted to find the meaning and sign of the video clip about people with schizrophenic. The purpose of this video clip research is to find out how the Representation of People with Schizrophenic "Halu - Feby Putri" Video Clip on Youtube Social Media. The method used in this research is qualitative with the semiotic analysis method by Charles Sanders Peirce, using the Constructivism paradigm, the data analysis unit examines the Verbal (Lyrics) and Non-verbal (Visual Image). Based on the results of the research, it can be concluded that in this video clip it is enough to explain the facts of people with schizrophenia, the factors that cause schizrophenic, and the consequences of schirzophenia. The maker of video clips reminds us that in Indonesia there is a mental illness called schizrophenic which must get attention and support. from other people. Keywords : Schizrophenic suffrers, Semiotics, Charles Sanders Peirce’s Youtube adalah situs web yang menyediakan berbagai macam video seperti video klip. Video klip adalah salah satu media promosi yang sangat ideal dan tujuan untuk mempublikasikan seorang penyanyi dan sebuah lagu yang dimiliki potensi disukai khalayak. Seperti video klip Feby Putri - Halu yang di kenalkan melalui youtube agar khalayak mengetahui lagu tersebut. Dengan adanya video klip Feby Putri ini, maka peneliti ingin mencari tanda dan Makna dari video klip tersebut tentang pengidap skizofrenia. Tujuan dari penelitian video klip ini untuk mengetahui bagaimana Representasi Pengidap Skizofrenia Video Klip “Halu – Feby Putri” di Media Sosial Youtube. Metode yang dilakukan dalam penelitian ini yaitu kualitatif dengan metode analisis Semiotika oleh Charles Sanders Peirce, menggunakan paradigma Konstruksitivisme, Unit analisis datanya yaitu Verbal (lirik) dan Non-Verbal (Gambar Visual). Berdasarkan hasil penelitian dapat ditarik kesimpulan bahwa pada video klip ini Cukup menjelaskan tentang Fakta – Fakta Pengidap Skizofrenia, Faktor – Faktor Penyebab Skizofrenia, dan Akibat Skizofrenia. Pembuat video klip mengingatkan kita bahwa di Indonesia ini terdapat penyakit mental yang bernama Skizofrenia yang harus mendapatkan perhatian dan dukung dari orang lain. Kata Kunci : Pengidap Skizofrenia, Semiotika, Charles Sanders Peirce

Item Type: Thesis (S1)
NIM/NIDN Creators: 44116010137
Uncontrolled Keywords: Pengidap Skizofrenia, Semiotika, Charles Sanders Peirce
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 070 Documentary Media, Educational Media, News Media, Journalism, Publishing/Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1-070.9 Standard Subdivisions of Documentary Media, Educational Media, News Media, Journalism, Publishing/Subdivisi Standar Dari Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1 Documentary Media, Educational Media, News Media/Media Dokumenter, Media Pendidikan, Media Berita > 070.19 Broadcast Media/Media Broadcast
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.23 Media (Means of Communication)/Media (Sarana Komunikasi)
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 657 Accounting/Akuntansi > 657.8 Accounting for Enterprises Enganged in Specific Kinds of Activities/Akuntansi Usaha yang Bergerak dalam Jenis Kegiatan Tertentu > 657.84 Communications and Entertainment Media/Media Komunikasi dan Hiburan
Divisions: Fakultas Ilmu Komunikasi > Penyiaran
Depositing User: Dede Muksin Lubis
Date Deposited: 12 Mar 2022 05:20
Last Modified: 03 Jul 2023 01:37
URI: http://repository.mercubuana.ac.id/id/eprint/57845

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