WAAS, NADIA SEVIANI (2023) PEMANFAATAN ZOOM CLOUD MEETINGS SEBAGAI MEDIA PENYAMPAIAN PESAN KOMUNIKASI DALAM WORKSHOP PENGABDIAN MASYARAKAT (Studi Kasus Mahasiswa Ilmu Komunikasi Universitas Mercu Buana). S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
Along with the global Covid-19 pandemic, and the existence of government policies in the form of social distancing calls, this situation forces all components of society, especially students and workers to carry out activities online, namely through the use of communication media in the form of the Zoom Cloud Meetings application. This study aims to determine the use of Zoom Cloud Meetings as a delivery of communication messages in community service workshops. This research is a study by applying audio-visual-based learning media using the Zoom Cloud Meetings application in the process of workshop activities. The data analysis in this study uses the Miles And Hubberman data analysis technique model using Computer Mediated Communication theory. The results of this study can be concluded that the use of the Zoom Cloud Meetings application as a communication delivery for community service workshops really helps participants and committee in carrying out these activities. Keywords: Zoom Cloud Meeting, Covid-19 Pandemic, Workshop, Community Service Seiring dengan adanya global pandemic Covid-19, dan adanya kebijakan pemerintah berupa himbauan social distancing, keadaan tersebut memaksa seluruh komponen masyarakat khususnya mahasiswa dan pekerja untuk melakukan aktivitas secara daring yaitu melalui penggunaan media komunikasi berupa aplikasi Zoom Cloud Meetings. Penelitian ini bertujuan untuk mengetahui pemanfaatan Zoom Cloud Meetings sebagai penyampaian pesan komunikasi dalam workshop pengabdian masyarakat. Penelitian ini merupakan penelitian dengan menerapkan media pembelajaran berbasis audio visual menggunakan aplikasi Zoom Cloud Meetings dalam proses kegiatan workshop. Adapun analisis data dalam penelitian ini menggunakan model teknik analisis data Miles And Hubberman dengan menggunakan teori Computer Mediated Communication. Hasil dari penelitian ini dapat disimpulkan bahwa penggunaan aplikasi Zoom Cloud Meetings sebagai Penyampaian komunikasi workshop pengabdian masyarakat sangat membantu peserta dan panitia dalam melaksanakan kegiatan tersebut. Kata Kunci : Zoom Cloud Meeting, Pandemi Covid-19, Workshop, Pengabdian Masyarakat.
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