TAHAPAN PASCA PRODUKSI COMPANY PROFILE BERBASIS AUDIO VISUAL PADA PERUSAHAAN PT. MITRA INTI BORINDO

PRADANA, YUDISTIRA INSAN (2022) TAHAPAN PASCA PRODUKSI COMPANY PROFILE BERBASIS AUDIO VISUAL PADA PERUSAHAAN PT. MITRA INTI BORINDO. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

Nowadays, the Digitalization Era facilitates various human jobs. One that can help human work today is the Digital Marketing Method. PT. Mitra Inti Borindo is an authorized dealer of magnetic drilling machines with the trademark BDS Maschinen – Germany for the Indonesian market, especially the Jabodetabek area which focuses on sales to support drilling applications. This company wants to develop more by making a company profile video as promotional material in the current digital era. The purpose of this applicative final project is to design the post-production stage to create the final result of a company profile video that is following the plans made by the author and the client, along with good and creative originality of content. The author has completed the post-production process with a company profile video output, in the process, the author has encountered obstacles, such as inadequate devices, files that are difficult to find, the color of each scene being different, and the author himself has difficulty in managing college and work time. But in the end, the author was able to complete the editing process, submit the work, and publication of videos on the YouTube digital media platform and the company's website. Video Company Profile PT. Mitra Inti Borindo has the following specifications; MP4 video format, video resolution 1920 x 1080, 30 fps, video duration of 3 minutes 43 seconds, and file size 166.7 Mb. Keywords: Digital Media, Post Production, Company Profile, Digital Marketing, Editing Dewasa ini, Era Digitalisasi memudahkan berbagai setiap pekerjaan manusia. Salah satu yang dapat membantu pekerjaan manusia saat ini adalah Metode Digital Marketing. PT. Mitra Inti Borindo adalah dealer resmi mesin bor magnetik dengan merek dagang BDS Maschinen – Jerman untuk pasar Indonesia khususnya aera jabodetabek yang berfokus pada penjualan untuk mendukung aplikasi pengeboran. Perusahaan ini ingin lebih berkembang dengan pembuatan video company profile sebagai bahan promosi di era digital sekarang. Tujuan dari tugas akhir aplikatif ini adalah untuk melakukan perancangan tahapan pasca produksi guna menciptakan hasil akhir sebuah video company profile yang sesuai dengan perencanaan yang dibuat oleh penulis dan klien, beserta originalitas konten yang baik dan kreatif. Penulis berhasil menyelesaikan proses tahap pasca produksi dengan output video company profile, pada prosesnya penulis mengalami kendala yang dihadapi, seperti device yang kurang mumpuni, file yang sulit dicari, warna setiap scene berbeda, dan diri penulis yang kesulitan dalam mengatur waktu kuliah dan pekerjaan. Namun pada akhirnya penulis dapat menyelesaikan proses editing, penyerahan hasil karya, dan publikasi video pada platform media digital youtube dan website perusahaan. Video Company Profile PT. Mitra Inti Borindo memiliki spesifikasi sebagai berikut; format video MP4, resolusi video 1920 x 1080, 30 fps, durasi video 3 menit 43 detik, dan ukuran file 166,7 Mb. Kata kunci: Media Digital, Pasca Produksi, Company Profile, Digital Marketing, Editing.

Item Type:	Thesis (S1)
Call Number CD:	FK/KD. 22 029
Call Number:	SK/45/23/002
NIM/NIDN Creators:	44518010025
Uncontrolled Keywords:	Media Digital, Pasca Produksi, Company Profile, Digital Marketing, Editin
Subjects:	000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 010 Bibliography/Bibliografi > 011 General Bibliographies/Bibliografi Umum > 011.3 Bibliographies by Specific Forms/Bibliografi dan Katalog dengan Bentuk Khusus > 011.37 Visual and Audio Visual Media/Media Visual dan Audio Visual 100 Philosophy and Psychology/Filsafat dan Psikologi > 150 Psychology/Psikologi > 152 Sensory Perception, Movement, Emotions, Physiological Drives/Psikologi Fisiologis > 152.1 Sensory Perception/Persepsi Indera > 152.14 Visual Perception/Persepsi Visual 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.23 Media (Means of Communication)/Media (Sarana Komunikasi) 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.24 Content/Isi Komunikasi 700 Arts/Seni, Seni Rupa, Kesenian > 770 Photography and Photographs/Seni Fotografi dan Foto > 776 Computer Arts, Digital Arts/Seni Komputer, Seni Digital
Divisions:	Fakultas Ilmu Komunikasi > Komunikasi Digital
Depositing User:	ADELINA HASNA SETIAWATI
Date Deposited:	04 Feb 2023 08:39
Last Modified:	04 Feb 2023 08:39
URI:	http://repository.mercubuana.ac.id/id/eprint/73951

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