PERANCANGAN ULANG IDENTITAS VISUAL BAKMI ABAH TOMANG

TRIARNANDA, R. ARYA AHMAD (2022) PERANCANGAN ULANG IDENTITAS VISUAL BAKMI ABAH TOMANG. S1 thesis, Universitas Mercu Buana Jakarta.

[img]
Preview
 Text (HAL COVER)
Cover.pdf
Download (232kB) | Preview
[img]
Preview
 Text (ABSTRAK)
Abstrak.pdf
Download (43kB) | Preview
[img] Text (BAB I)
Bab I.pdf
Restricted to Registered users only
Download (22kB)
[img] Text (BAB II)
Bab II.pdf
Restricted to Registered users only
Download (48kB)
[img] Text (BAB III)
Bab III.pdf
Restricted to Registered users only
Download (207kB)
[img] Text (BAB IV)
Bab IV.pdf
Restricted to Registered users only
Download (810kB)
[img] Text (BAB V)
Bab V.pdf
Restricted to Registered users only
Download (134kB)
[img] Text (BAB VI)
Bab VI.pdf
Restricted to Registered users only
Download (67kB)
[img] Text (DAFTAR PUSTAKA)
Daftar Pustaka.pdf
Restricted to Registered users only
Download (68kB)
[img] Text (LAMPIRAN)
Lampiran.pdf
Restricted to Registered users only
Download (260kB)

Abstract

The purpose of this final project is to redesign the visual identity of Bakmie Abah Tomang. With the design method In this study, the researchers used qualitative methods with a case study approach and data collection techniques using observation, documentation, and interviews with Bakmie Abah Tomang owners, with a demographic target of millennials who often spend their time on social media. This design is certainly based on the basic principles of design. The visual concept used is a modern minimalist style with luxurious colors in order to increase the value of this Bakmie Abah Tomang brand in the future. Keyword: Visual identity, Redesign Tujuan dari karya tugas akhir ini adalah untuk merancang ulang identitas visual pada bakmie abah Tomang. Dengan metode peracangan secara Pada penelitian ini peneliti menggunakan metode kualitatif dengan pendekatan studi kasus dan teknik pengumpulan data menggunakan teknik observasi, dokumentasi, dan wawancara terhadap pemilik Bakmie Abah Tomang, dengan target demografis kaum kaum millennials yang sering menghabiskan waktunya di sosial media. Perancangan ini tentu dilandasi oleh prinsip dasar desain. Konsep visual yang digunakan adalah bergaya minimalis modern dengan warna warna yang mewah guna menaikan value dari brand bakmie abah Tomang ini kelak. Kata Kunci: Identitas Visual, Perancangan Ulang

Item Type: Thesis (S1)
Call Number CD: FDSK/DKV. 22 010
Call Number: SDSK/23/22/013
NIM/NIDN Creators: 42318010003
Uncontrolled Keywords: Identitas Visual, Perancangan Ulang
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 010 Bibliography/Bibliografi > 011 General Bibliographies/Bibliografi Umum > 011.3 Bibliographies by Specific Forms/Bibliografi dan Katalog dengan Bentuk Khusus > 011.37 Visual and Audio Visual Media/Media Visual dan Audio Visual
100 Philosophy and Psychology/Filsafat dan Psikologi > 150 Psychology/Psikologi > 152 Sensory Perception, Movement, Emotions, Physiological Drives/Psikologi Fisiologis > 152.1 Sensory Perception/Persepsi Indera > 152.14 Visual Perception/Persepsi Visual
600 Technology/Teknologi > 600. Technology/Teknologi > 604 Technical Drawing/Menggambar Teknik, Hazardous Materials Technology/Teknologi Bahan Berbahaya, groups of people/Kelompok Masyarakat > 604.2 Technical Drawing/Menggambar Teknik > 604.24 Specific Drafting Procedures and Conventions/Prosedur dan Konvensi Perancangan Spesifik
Divisions: Fakultas Desain dan Seni Kreatif > Desain Komunikasi Visual
Depositing User: Amin Sujatmiko
Date Deposited: 06 Oct 2022 02:59
Last Modified: 06 Oct 2022 02:59
URI: http://repository.mercubuana.ac.id/id/eprint/68277

Actions (login required)

View Item View Item
UMB Repository is powered by EPrints 3 which is developed by the School of Electronics and Computer Science at the University of Southampton. More information and software credits.