REPRESENTASI CITRA INDONESIA DALAM OPENING CEREMONY ASIAN GAMES KE 18 DI GELORA BUNG KARNO (Analisis Semiotika Model Peirce Pada Tayangan Opening Ceremony Asian Games 2018)

PRAMITA, YENI (2021) REPRESENTASI CITRA INDONESIA DALAM OPENING CEREMONY ASIAN GAMES KE 18 DI GELORA BUNG KARNO (Analisis Semiotika Model Peirce Pada Tayangan Opening Ceremony Asian Games 2018). S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

The opening ceremony is a ceremony that marks the opening of an event. In 2018 Indonesia was selected as the host of the 18th Asian Games, in the opening ceremony of the Asian Games 18th at GBK. Indonesia presented memorable performances that formed a positive image. This study aims to determine the construction of Indonesia's image at the Asian Games opening ceremony 18th which took place at GBK. In its appearance, there are signs that represent the image of the nation and have meaning in it. This research method uses qualitative methods with semiotic analysis from Charles Sanders Peirce. The researcher chooses scenes that show the image of Indonesia. The results obtained from this study, the 18th Asian Games opening ceremony at GBK has ten scenes that reprasentation the image of Indonesia. An image that arises through the excitement of the event, symbols of nationality, cultural diversity, and a dynamic stage setting. Keywords: Opening Ceremony, Asian Games, Semiotics, Image Opening ceremony merupakan upacara yang menandakan dibukanya suatu acara. Tahun 2018 Indonesia terpilih sebagai tuan Asian Games ke 18, dalam opening ceremony Asian Games ke 18 di GBK Indonesia menampilkan suguhan yang berkesan sehingga membentuk citra yang positif. Penelitian ini bertujuan untuk mengetahui konsrtusi citra Indonesia pada opening ceremony Asian Games ke 18 yang berlangsung di GBK. Dalam penampilannya terdapat tanda-tanda yang merepresentasikan citra bangsa dan memiliki makna didalamnya. Metode penelitian ini menggunakan metode kualitatif dengan analisis Semiotika dari Charles Sanders Peirce. Peneliti memilih scene-scene yang menampilkan citra Indonesia. Hasil yang diperoleh dari penelitian ini opening ceremony Asian Games ke 18 di GBK memiliki sepuluh scene yang merepresentasikankan citra Indonesia. Citra yang timbul melalui kemeriahan acara, simbol kebangsaan, keragaman budaya, dan tata panggung yang dinamis. Kata kunci: Opening ceremony, Asian Games, Semiotika, Citra

Item Type: Thesis (S1)
NIM/NIDN Creators: 44216120039
Uncontrolled Keywords: Opening ceremony, Asian Games, Semiotika, Citra
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 004 Data Processing, Computer Science/Pemrosesan Data, Ilmu Komputer, Teknik Informatika > 004.6 Interfacing and Communications/Tampilan Antar Muka (Interface) dan Jaringan Komunikasi Komputer > 004.65 Computer Communications Networks/Jaringan Komunikasi Komputer
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.23 Media (Means of Communication)/Media (Sarana Komunikasi)
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.24 Content/Isi Komunikasi
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 657 Accounting/Akuntansi > 657.8 Accounting for Enterprises Enganged in Specific Kinds of Activities/Akuntansi Usaha yang Bergerak dalam Jenis Kegiatan Tertentu > 657.84 Communications and Entertainment Media/Media Komunikasi dan Hiburan
Divisions: Fakultas Ilmu Komunikasi > Hubungan Masyarakat
Depositing User: Dede Muksin Lubis
Date Deposited: 16 Mar 2022 04:47
Last Modified: 16 Mar 2022 04:47
URI: http://repository.mercubuana.ac.id/id/eprint/58084

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