KOMUNIKASI MILITER DAN SIPIL DALAM PROGRAM CITARUM HARUM DI JAWA BARAT

GINTING, SELAMAT (2020) KOMUNIKASI MILITER DAN SIPIL DALAM PROGRAM CITARUM HARUM DI JAWA BARAT. S2 thesis, Universitas Mercu Buana Jakarta.

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Abstract

This study aims: (1) Analyzing the communication model of the Army, in building public awareness to restore the preservation of the Citarum River and the surrounding environment. (2) To reveal the TNI-AD communication approach to the public so that the Citarum Harum program is achieved. (3) Revealing the form of cooperation between the TNI-AD and the mass media in the Citarum Harum program. This research is based on the philosophy of post positivism. Examining the condition of natural objects. Type of qualitative research. The nature of descriptive research. Case study research method. Data collection techniques with data triangulation. Gathered through interviews, documentaries, and observations. Data were analyzed and reduced, then conclusions were drawn. Keywords: communication, military, civil, fragrant citarum Penelitian ini bertujuan: (1) Menganalisis model komunikasi TNI-AD, dalam membangun kesadaran masyarakat untuk mengembalikan kelestarian Sungai Citarum dan lingkungan sekitar. (2) Mengungkap pendekatan komunikasi TNI-AD kepada masyarakat agar program Citarum Harum tercapai. (3) Mengungkap bentuk kerjasama TNI-AD dengan media massa dalam program Citarum Harum. Penelitian ini berlandaskan pada falsafah post positivisme. Meneliti kondisi objek yang alamiah. Jenis penelitian kualitatif. Sifat penelitian deskriptif. Metode penelitian studi kasus. Teknik pengumpulan data dengan trianggulasi data. Dikumpulkan melalui wawancara, dokumenter, dan observasi. Data dianalisis dan direduksi, kemudian ditarik kesimpulan. Kata kunci: komunikasi, militer, sipil, citarum harum.

Item Type: Thesis (S2)
Call Number CD: CD/552. 20 006
Call Number: TK/52/21/041
NIM/NIDN Creators: 55218110069
Uncontrolled Keywords: komunikasi, militer, sipil, citarum harum.
Subjects: 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.23 Media (Means of Communication)/Media (Sarana Komunikasi)
600 Technology/Teknologi > 620 Engineering and Applied Operations/Ilmu Teknik dan operasi Terapan > 623 Military and Nautical Engineering/Rekayasa Militer dan Bahari , Teknik Militer > 623.7 Military Communications and Vehicles/Teknik Komunikasi Militer, Kendaraan Militer dan Topik Terkait
Divisions: Pascasarjana > Magister Ilmu Komunikasi
Depositing User: Putra Arsy Anugrah
Date Deposited: 28 Mar 2022 07:22
Last Modified: 22 Aug 2023 03:54
URI: http://repository.mercubuana.ac.id/id/eprint/50391

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