PENGARUH ATRIBUT PRODUK DAN PENGETAHUAN KONSUMEN TENTANG PRODUK BERLABEL HALAL TERHADAP KEPUTUSAN PEMBELIAN DI KFC (Studi Kasus Pada Pengunjung KFC Daan Mogot)

WAKHID, MAKHMUD AMIN (2017) PENGARUH ATRIBUT PRODUK DAN PENGETAHUAN KONSUMEN TENTANG PRODUK BERLABEL HALAL TERHADAP KEPUTUSAN PEMBELIAN DI KFC (Studi Kasus Pada Pengunjung KFC Daan Mogot). S1 thesis, Universitas Mercu Buana Jakarta.

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Item Type: Thesis (S1)
Call Number CD: FE/MJ. 17 180
NIM/NIDN Creators: 43113010080
Uncontrolled Keywords: Atribut Produk, Pengetahuan Konsumen, Keputusan Pembelian
Subjects: 300 Social Science/Ilmu-ilmu Sosial > 330 Economics/Ilmu Ekonomi
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.8 Marketing, Management of Distribution/Marketing, Manajemen Distribusi
700 Arts/Seni, Seni Rupa, Kesenian > 730 Plastic Arts and Sculpture/Seni Plastik dan Seni Patung > 739 Art Metalwork/Seni Logam, Kerajinan Logam > 739.4 Iron Art Works/Seni Logam Besi > 739.48 Products/Produk
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Admin Perpus UMB
Date Deposited: 15 Mar 2017 15:45
Last Modified: 29 Feb 2024 03:53
URI: http://repository.mercubuana.ac.id/id/eprint/33359

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