POLA KOMUNIKASI HIPMI PUSAT DAN DAERAH PADA PROGRAM HIPMI GOES TO SCHOOL UNTUK MENGEMBANGKAN JIWA SOSIOPRENEURSHIP

YANTI, MARIA FIFI (2021) POLA KOMUNIKASI HIPMI PUSAT DAN DAERAH PADA PROGRAM HIPMI GOES TO SCHOOL UNTUK MENGEMBANGKAN JIWA SOSIOPRENEURSHIP. S2 thesis, Universitas Mercu Buana Jakarta.

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Abstract

The Indonesian Young Entrepreneurs Association (HIPMI) is an organization focused on developing entrepreneurship among Indonesia's young generation. This study intends to determine the communication patterns of HIPMI in implementing HIPMI Goes to School. This study aims to identify the flow of messages, barriers in the communication patterns of HIPMI through the HIPMI Goes to School program to foster the spirit of Social Entrepreneur in Indonesia's young generation. This research uses a case study method with a paradigm of the constructivist approach. Data obtained through in-depth interviews, literature study, observation, and internet searching. The data analysis techniques are carried out, through several stages, namely data reduction, data collection, data presentation, drawing conclusions, and evaluations. The results of the HIPMI organizational communication pattern research in implementing the HIPMI Goes to School program is the Triangle Pipe pattern. The obstacles in the organization's communication patterns in the HIPMI Goes to School activities are more on the busyness and time distribution of members who have other duties besides organizational tasks. The role in organizational communication patterns in HIPMI Goes to School activities is carried out following their respective responsibilities, both those that act as opinion leaders, gatekeepers, bridges, cosmopolites, liaison, and isolates. Keywords: Central and Regional HIPMI, Organizational Communication Patterns, Social Entrepreneurs Himpunan Pengusaha Muda Indonesia (HIPMI) merupakan organisasi yang fokus terhadap pengembangan wirausaha dikalangan generasi muda Indonesia. Penelitian ini bermaksud untuk mengetahui pola komunikasi organisasi HIPMI dalam melaksanakan HIPMI Goes to School. Tujuan dari penelitian ini adalah untuk mengetahui arus pesan, hambatan dalam pola komunikasi organisasi HIPMI melalui program HIPMI Goes to School dalam upaya menumbuhkan semangat Social Entrepreneur di generasi muda Indonesia. Penelitian ini menggunakan metode studi kasus dengan pendekatan paradigma konstrutivisme. Data diperoleh melalui wawancara mendalam, studi pustaka, observasi, dan internet searching. Adapun teknik analisis data yang dilakukan, melalui beberapa tahap yaitu reduksi data, pengumpulan data, penyajian data, penarikan kesimpulan, dan evaluasi. Hasil dari penelitian pola komunikasi organisasi HIPMI dalam melaksanakan program HIPMI Goes to School adalah pola komunikasi Triangle Pipe. Hambatan dalam pola komunikasi organisai dalam kegiatan HIPMI Goes to School lebih kepada kesibukan dan pembagian waktu dari anggota yang memiliki tugas lain selain tugas organisasi. Peranan dalam pola komunikasi organisasi di dalam kegiatan HIPMI Goes to School dijalankan sesuai dengan tanggung jawab masing-masing, baik itu yang berperan sebagai opinion leader, gatekeeper, bridge, cosmopolities, liaison, dan isolate. Kata Kunci : HIPMI Pusat dan Daerah, Pola Komunikasi Organisasi, HIPMI Goes to School, Sosiopreneurship

Item Type: Thesis (S2)
NIM/NIDN Creators: 55216110047
Uncontrolled Keywords: HIPMI Pusat dan Daerah, Pola Komunikasi Organisasi, HIPMI Goes to School, Sosiopreneurship
Subjects: 700 Arts/Seni, Seni Rupa, Kesenian > 750 Painting and Paintings/Seni Lukis dan Lukisan > 757 Human Figures Paintings/Lukisan Bentuk Manusia, Melukis Bentuk Manusia > 757.2 Human Figures According to Attire/Lukisan Manusia > 757.23 Draped Figures/Pola Hiasan, Tokoh Hiasan
700 Arts/Seni, Seni Rupa, Kesenian > 780 Music/Seni Musik > 780.1-780.9 Standard Subdivisions of Music/Subdivisi Standar Dari Seni Musik > 780.1 Philosophy of Music/Filsafat Seni Musik > 780.14 Language and Communication/Bahasa dan Komunikasi
Divisions: Pascasarjana > Magister Ilmu Komunikasi
Depositing User: CALVIN PRASETYO
Date Deposited: 01 Jul 2023 01:46
Last Modified: 01 Jul 2023 01:46
URI: http://repository.mercubuana.ac.id/id/eprint/78592

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