PERANCANGAN IDENTITAS VISUAL RUMAH MAKAN PADANG MINANG JAYA YANG MENARIK MINAT PEMBELI

DIRMAN, BOYKE (2020) PERANCANGAN IDENTITAS VISUAL RUMAH MAKAN PADANG MINANG JAYA YANG MENARIK MINAT PEMBELI. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

Media promotion of Padang rice box packaging design in Indonesia, especially in Jabodetabek is increasingly developing in an interesting and creative way. Some promotional media include business cards, banners, brochures, banners and billboards. Promotion plays a role in all fields, especially the design of nasi padang box packaging, but there are still many packaging designs that the promotion process is inaccurate or non-existent so that it does not get the attention of the target consumers. Keywords: packaging design, rice boxes and promotions. Media promosi desain kemasan nasi kotak padang di indonesia khususnya di jabodetabek semakin berkembang secara menarik dan kreatif. Beberapa media promosi mencakup kartu nama, banner,brosur,spanduk dan billboard. Promosi memegang peran didalam segala bidang terutama desain kemasan nasi kotak padang,tetapi masih banyak desain kemasan yang proses promosinya kurang tepat atau tidak ada sehingga tidak memperoleh perhatian dari target sasaran konsumen. Kata Kunci : desain kemasan, nasi kotak dan promosi

Item Type: Thesis (S1)
Call Number CD: FDSK/DKV. 20 071
NIM/NIDN Creators: 42316010008
Uncontrolled Keywords: desain kemasan, nasi kotak dan promosi
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 010 Bibliography/Bibliografi > 011 General Bibliographies/Bibliografi Umum > 011.3 Bibliographies by Specific Forms/Bibliografi dan Katalog dengan Bentuk Khusus > 011.37 Visual and Audio Visual Media/Media Visual dan Audio Visual
600 Technology/Teknologi > 600. Technology/Teknologi > 604 Technical Drawing/Menggambar Teknik, Hazardous Materials Technology/Teknologi Bahan Berbahaya, groups of people/Kelompok Masyarakat > 604.2 Technical Drawing/Menggambar Teknik > 604.24 Specific Drafting Procedures and Conventions/Prosedur dan Konvensi Perancangan Spesifik
Divisions: Fakultas Desain dan Seni Kreatif > Desain Komunikasi Visual
Depositing User: CALVIN PRASETYO
Date Deposited: 12 Jun 2023 03:18
Last Modified: 12 Jun 2023 03:18
URI: http://repository.mercubuana.ac.id/id/eprint/78210

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