ANALISIS PENGARUH KUALITAS LAYANAN, HARGA DAN TEMPAT TERHADAP KEPUASAN PASIEN (STUDI KASUS PADA PASIEN PUSKESMAS TARUMA JAYA BEKASI)

AZISIAH, ISANTI CHANDRA (2018) ANALISIS PENGARUH KUALITAS LAYANAN, HARGA DAN TEMPAT TERHADAP KEPUASAN PASIEN (STUDI KASUS PADA PASIEN PUSKESMAS TARUMA JAYA BEKASI). S2 thesis, Universitas Mercu Buana Jakarta.

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Abstract

This study aims to determine : Quality of service influence on patient satisfaction, Price affects patient satisfaction, Places effect on patient satisfaction .Quality of service, price and place have positive and significant influence simultaneously on patient satisfaction. Samples were taken from 345 respondents who were treated at Puskemas Tarumajaya in Bekasi. This research method with quantitative analysis method by using analysis of multiple linear regresi, followed by analysis of determination (R square), partial hypothesis testing ( uji t) and simultaneous ( uji f ). Analysis results can be known that, Service Quality has a positive effect on Patient Satisfaction, Assurance Dimension has dominant influence to the dimension of management perception. Price affects Patient Satisfaction and Price Adjustment dimension has a dominant effect on management perception, Place affects patient satisfaction, and the dimension of traffic has a dominant effect on management perception, Quality of Service, Price and Place have a positive effect on Patient Satisfaction. Keyword : Customer Satisfaction, Quality of Service influence, Influence of price , Influence of place. Penelitian ini bertujuan untuk mengetahui : Kualitas layanan berpengaruh terhadap kepuasan pasien ,Harga berpengaruh terhadap kepuasan pasien ,Tempat berpengaruh terhadapkepuasan pasien , Kualitas layanan,harga dan tempat berpengaruh positif dan signifikan secara simultan terhadap kepuasan pasien. Sampel 345 orang responden yang berobat di Puskesmas Tarumajaya Bekasi. Jenis metode penelitian ini dengan metode analisis kuantitatif dengan menggunakan analisis persamaan linier regresi , di lanjutkan dengan analisis determinasi ( R square ) , pengujian hipotesis secara parsial ( uji t ) dan simultan ( uji f ). Hasil Analisis dapat di ketahui bahwa : Kualitas Layanan berpengaruh positif terhadap Kepuasan Pasien,Dimensi Assurance berpengaruh dominan terhadap dimensi persepsi manajemen, Harga berpengaruh terhadap Kepusan Pasien dan dimensi Kesesuaian Harga berpengaruh dominan terhadap Persepsi menejemen, Tempat berpengaruh terhadap kepuasan pasien,dan dimensi lalu lintas berpengaruh dominan terhadap persepsi manajemen, Kualitas Layanan,Harga dan Tempat berpengaruh positif dengan Kepuasan Pasien Keyword : Kepuasan Pelanggan , Pengaruh Kualitas Layanan , Pengaruh Harga , Pengaruh Tempat

Item Type:	Thesis (S2)
Call Number CD:	CD/551. 18 080
NIM/NIDN Creators:	55115120009
Uncontrolled Keywords:	Kepuasan Pelanggan , Pengaruh Kualitas Layanan , Pengaruh Harga , Pengaruh Tempat
Subjects:	000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 005 Computer Programmming, Programs, Data/Pemprograman Komputer, Program, Data > 005.4 System Programming and Programs/Sistem Pemrograman dan Program > 005.43 Operating System/Sistem Operasi > 005.434 Process Management Programs/Program Manajemen Proses 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 060 General Organizations, Foundations, and Museology/Organisasi-organisasi Umum, dan Museologi > 069 Museology (Museum science)/Museologi > 069.6 Personnel Management of Museum/Manajemen Personalia Museum > 069.63 Personnel Management/Manajemen Personalia 400 Language/Bahasa > 400. Language/Bahasa > 406 Organizations and management/Organisasi dan Manajemen
Divisions:	Pascasarjana > Magister Manajemen
Depositing User:	Virda Syifa
Date Deposited:	05 Nov 2018 02:07
Last Modified:	02 Feb 2023 02:44
URI:	http://repository.mercubuana.ac.id/id/eprint/45379

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