TRIA, RATU (2014) PENGARUH ELECTRONIC WORD OF MOUTH TERHADAP CITRA MEREK DAN MINAT PEMBELIAN (Studi kasus pada produk SK-II di kalangan pembaca dan anggota Female Daily Forum). S1 thesis, Universitas Mercu Buana.
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| Item Type: | Thesis (S1) |
|---|---|
| NIM/NIDN Creators: | 43110010015 |
| Uncontrolled Keywords: | Electronic Word Of Mouth, Citra Merek, Minat Pembelian. |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 06 Mar 2014 14:45 |
| Last Modified: | 29 Sep 2022 12:47 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/11701 |
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