KEADILAN GENDER BAGI PEREMPUAN DI PORTAL BERITA ONLINE (Analisis Framing Berita Hari Perempuan Internasional di Portal Berita Online Detik.com)

HUWAIDA, FAIRUZ NABILA (2025) KEADILAN GENDER BAGI PEREMPUAN DI PORTAL BERITA ONLINE (Analisis Framing Berita Hari Perempuan Internasional di Portal Berita Online Detik.com). S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

This study examines the construction of news coverage related to gender justice for women in the International Women’s Day reports published by the online news portal Detik.com. The media plays a strategic role in shaping public opinion and constructing social reality, including issues of gender equality. Grounded in the constructivist paradigm, this research aims to identify the framing patterns employed by Detik.com in reporting on gender justice during International Women’s Day. This study employs a qualitative method using Robert Entman’s framing analysis, integrated into the syntactic, script, thematic, and rhetorical frameworks. The analysis includes syntax (problem definition through headlines, leads, and quotes from sources), script (causal interpretation through the sequence of facts and chronology), thematic (moral evaluation through issue focus and point of view), and rhetoric (treatment recommendation through word choice and language style). Data were collected from Detik.com’s news coverage during the International Women’s Day commemoration. The findings indicate that Detik.com frames the issue of gender justice by highlighting women’s struggles against structural injustice, discrimination, and patriarchy. In syntax, headlines and leads emphasize the urgency of gender equality. In script, facts are presented from the depiction of problems to responses from relevant parties. In thematic, narratives focus on strengthening women’s roles and criticizing sociocultural barriers. In rhetoric, persuasive and emotive diction is used to affirm the media’s alignment with the values of equality. Keywords: gender justice, framing, Detik.com Penelitian ini mengkaji konstruksi pemberitaan terkait keadilan gender bagi perempuan dalam liputan Hari Perempuan Internasional pada portal berita daring Detik.com. Media memiliki peran strategis dalam membentuk opini publik dan membangun realitas sosial, termasuk dalam isu kesetaraan gender. Berlandaskan paradigma konstruktivisme, penelitian ini bertujuan untuk mengidentifikasi pola pembingkaian (framing) yang dilakukan Detik.com terhadap isu keadilan gender melalui pemberitaan Hari Perempuan Internasional. Penelitian ini menggunakan metode kualitatif dengan analisis framing Robert Entman yang dipadukan dalam kerangka sintaksis, skrip, tematik, dan retoris. Analisis mencakup sintaksis (pendefinisian masalah melalui judul, lead, dan kutipan narasumber), skrip (penentuan penyebab melalui urutan fakta dan kronologi), tematik (penilaian moral melalui fokus isu dan sudut pandang), serta retoris (rekomendasi penanganan melalui pilihan kata dan gaya bahasa). Data diambil dari pemberitaan Detik.com pada peringatan Hari Perempuan Internasional. Hasil penelitian menunjukkan bahwa Detik.com membingkai isu keadilan gender dengan menonjolkan perjuangan perempuan menghadapi ketidakadilan struktural, diskriminasi, dan patriarki. Pada sintaksis, judul dan lead menegaskan urgensi kesetaraan gender. Pada skrip, fakta disajikan dari penggambaran masalah hingga respons pihak terkait. Pada tematik, narasi berfokus pada penguatan peran perempuan serta kritik terhadap hambatan sosial-budaya. Pada retoris, digunakan diksi persuasif dan emotif untuk menegaskan keberpihakan pada nilai kesetaraan. Kata kunci: keadilan gender, framing, Detik.com

Item Type:	Thesis (S1)
Call Number CD:	FK/PR. 25 196
NIM/NIDN Creators:	44221010189
Uncontrolled Keywords:	keadilan gender, framing, Detik.com
Subjects:	000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 070 Documentary Media, Educational Media, News Media, Journalism, Publishing/Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.23 Media (Means of Communication)/Media (Sarana Komunikasi) 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan
Divisions:	Fakultas Ilmu Komunikasi > Hubungan Masyarakat
Depositing User:	khalimah
Date Deposited:	20 Oct 2025 02:58
Last Modified:	20 Oct 2025 02:58
URI:	http://repository.mercubuana.ac.id/id/eprint/99500

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