TASYA, TASYA (2024) MOTIF INTERAKSI SOSIAL REMAJA INTROVERT DI APLIKASI INSTAGRAM. S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
In today's digital era, social media such as Instagram has become an important part of everyday life, influencing interaction and communication. Instagram offers features that support sharing experiences and self-expression, as well as interaction with the global community. For introverted teenagers, who tend to be more comfortable with controlled social situations, Instagram provides an ideal platform to communicate without the pressure of face-to-face interaction. Interpersonal communication involves direct interaction where messages are delivered and received face-to-face. The concept (SCoT) explains that the design of technology such as Instagram is an open process influenced by social conditions. Alfred Schutz also distinguishes two types of motives, namely motives (because of motive) and motives (in order motive). This study uses a qualitative research method through a phenomenological approach. Data collection techniques include observation, in-depth interviews, and documentation of informant activities on Instagram social media. The informants who participated in this study were five Instagram users aged between 17 and 24 years. The results of this study indicate that introverted teenagers tend to have difficulty adapting and socializing in the real world, but they find comfort and support in interacting through the Instagram application. The motives for using Instagram by introverted teenagers vary widely, from maintaining close relationships to self-expression. They use these platforms because they feel comfortable communicating through visual media and text messages, rather than in person. Cyberspace offers an opportunity for introverted individuals to develop more tangible social interaction skills through digital platforms, a process that can be better understood using the Social Construction of Technology (SCoT) theory. Di era digital saat ini, media sosial seperti Instagram telah menjadi bagian penting dari kehidupan sehari-hari, mempengaruhi interaksi dan komunikasi. Instagram menawarkan fitur yang mendukung berbagi pengalaman dan ekspresi diri, serta interaksi dengan komunitas global. Bagi remaja introvert, yang cenderung lebih nyaman dengan situasi sosial yang terkontrol, Instagram menyediakan platform ideal untuk berkomunikasi tanpa tekanan interaksi tatap muka. Komunikasi interpersonal melibatkan interaksi langsung di mana pesan disampaikan dan diterima secara tatap muka. Konsep (SCoT) menjelaskan bahwa desain teknologi seperti Instagram adalah proses terbuka yang dipengaruhi oleh kondisi social. Alfred schutz juga membedakan dua tipe motif, yakni motif (because of motive) dan motif (in order motive). Penelitian ini menggunakan metode penelitian kualitatif melalui pendekatan fenomenologis. Teknik pengumpulan data meliputi observasi, wawancara mendalam, dan dokumentasi aktivitas informan di media sosial Instagram. Informan yang berpartisipasi dalam penelitian ini adalah lima orang pengguna Instagram yang berusia antara 17 dan 24 tahun. Hasil penelitian ini menunjukkan bahwa Remaja introvert cenderung memiliki kesulitan dalam beradaptasi dan bersosialisasi di dunia nyata, tetapi mereka menemukan kenyamanan dan dukungan dalam berinteraksi melalui aplikasi Instagram. Motif penggunaan Instagram oleh remaja introvert sangat beragam, dari menjaga hubungan dekat hingga ekspresi diri. Mereka menggunakan platform ini karena merasa nyaman berkomunikasi melalui media visual dan pesan teks, daripada secara langsung. Cyberspace menawarkan kesempatan bagi individu introvert untuk mengembangkan keterampilan interaksi sosial yang lebih nyata melalui platform digital, sebuah proses yang dapat dipahami lebih dalam menggunakan teori Social Construction of Technology (SCoT).
| Item Type: | Thesis (S1) |
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| Call Number CD: | FK/PR. 24 234 |
| NIM/NIDN Creators: | 44220110082 |
| Uncontrolled Keywords: | Kepribadian Introvert, Interaksi Sosial, Motif, Teori SCoT |
| Subjects: | 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 659 Advertising and Public Relations/Periklanan, Reklame, Pariwara, Iklan, Sponsor, Humas, Hubungan Masyarakat > 659.2 Public Relations/Hubungan Masyarakat |
| Divisions: | Fakultas Ilmu Komunikasi > Hubungan Masyarakat |
| Depositing User: | ANANDA NADIRA PUTRI |
| Date Deposited: | 10 Oct 2024 06:23 |
| Last Modified: | 10 Oct 2024 06:23 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/92392 |
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