KAMPANYE NEW NORMAL DALAM MEDIA PHOTOBOOK SCANOGRAPHY BERJUDUL SURVIVING THE REMNANT

ANGGIYANO, ARIF (2022) KAMPANYE NEW NORMAL DALAM MEDIA PHOTOBOOK SCANOGRAPHY BERJUDUL SURVIVING THE REMNANT. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

COVID-19 or also known as Novel Coronavirus (caused an outbreak of pneumonia in the city of Wuhan, China in December 2019 and spread to other countries starting January 2020. Indonesia itself announced a case of covid 19 from March 2020 ago). Cases of disease due to the corona virus (Covid-19) continue to climb in Indonesia, basically various efforts have been made to increase public awareness so that they can implement new habits to reduce the spread of COVID-19, one of which is a social campaign that campaigns for the new normal. convey the message with other media that is more interesting, namely through the media photobook scenography whose contents are how to apply a new life habit (new normal) by applying the principles and science of visual communication design. Keywords: Campaign, Social campaign, New Normal, Scanography COVID-19 atau dikenal juga dengan Novel Coronavirus (menjadi penyebab wabah pneumonia di kota Wuhan, Tiongkok pada Desember 2019 dan menyebar ke negara lainnya mulai Januari 2020. Indonesia sendiri mengumumkan adanya kasus covid 19 dari Maret 2020 lalu). Kasus penyakit akibat virus corona (Covid-19) terus menanjak di Indonesia, pada dasarnya berbagai upaya telah dilakukan untuk meningkatkan kesadaran masyarakat agar dapat menerapkan kebiasaan baru untuk menekan angka penyebaran COVID-19 salah satunya adalah dengan kampanye sosial yang mengkampanyekan new normal, penulis ingin menyampaikan pesan itu dengan media lain yang lebih menarik yaitu melalui media photobook scenography yang isinya adalah bagaimana menerapkan kehidupan kebiasaan baru (new normal) dengan penerapan prinsip dan ilmu desain komunikasi visual. Kata kunci : Kampanye, Kampanye social, New Normal, Scanography

Item Type: Thesis (S1)
Call Number CD: FDSK/DKV. 22 013
NIM/NIDN Creators: 42318010002
Uncontrolled Keywords: Kampanye, Kampanye social, New Normal, Scanography
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 070 Documentary Media, Educational Media, News Media, Journalism, Publishing/Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1-070.9 Standard Subdivisions of Documentary Media, Educational Media, News Media, Journalism, Publishing/Subdivisi Standar Dari Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1 Documentary Media, Educational Media, News Media/Media Dokumenter, Media Pendidikan, Media Berita > 070.17 Print Media/Media Cetak
000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 070 Documentary Media, Educational Media, News Media, Journalism, Publishing/Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1-070.9 Standard Subdivisions of Documentary Media, Educational Media, News Media, Journalism, Publishing/Subdivisi Standar Dari Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.4 Journalism/Jurnalisme, Jurnalistik, Pers > 070.49 Pictorial Journalism, Photojournalism/Jurnalisme bergambar, Jurnalisme Foto
700 Arts/Seni, Seni Rupa, Kesenian > 770 Photography and Photographs/Seni Fotografi dan Foto
Divisions: Fakultas Ilmu Komunikasi > Komunikasi Visual
Depositing User: ADELINA HASNA SETIAWATI
Date Deposited: 06 Oct 2022 07:47
Last Modified: 06 Oct 2022 07:47
URI: http://repository.mercubuana.ac.id/id/eprint/70052

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