PENGARUH DAYA TARIK WISATA DAN DESTINATION IMAGE TERHADAP MINAT BERKUNJUNG KE TAMAN MINI INDONESIA INDAH

RATNAWATI, DESI LIA (2018) PENGARUH DAYA TARIK WISATA DAN DESTINATION IMAGE TERHADAP MINAT BERKUNJUNG KE TAMAN MINI INDONESIA INDAH. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

This research is aimed to analysis the impact of Tourist Attraction and Destination Image toward Visit Intention to Taman Mini Indonesia Indah. The purpose of this research are : 1) To test empirically the influence of tourist attraction toward visit intention of Taman Mini Indonesia Indah, 2) To test empirically the influence of Destination Image toward visit intention of Taman Mini Indonesia Indah. The data collection techniques done by quesioner. The object of this research was 105 respondents visitor of Taman Mini Indonesia Indah. Data of this research was analysed by using Smartpls 3.0. The result from this research showed that Tourist Attraction and Destination Image have positive significant influence toward visit intention of Taman Mini Indonesia Indah. Key Words : Tourist Attraction, Destination Image, and Visit Intention Penelitian ini dilakukan untuk menganalisis pengaruh Daya Tarik Wisata dan Destination Image terhadap Minat Berkunjung ke Taman Mini Indonesia Indah. Tujuan dari penelitian ini adalah 1) Mengetahui pengaruh Daya Tarik Wisata terhadap Minat Berkunjung ke Taman mini Indonesia Indah. 2) Mengetahui pengaruh Destination Image terhadap Minat Berkunjung ke Taman Mini Indonesia Indah. Adapun teknik pengumpulan data dilakukan dengan kuesioner. Objek dalam penelitian ini adalah 105 responden pengunjung Taman Mini Indonesia Indah. Data dalam penelitian ini dianalisis menggunakan Smartpls 3.0. Hasil dari penelitian ini menunjukan bahwa Daya Tarik Wisata dan Destination Image memiliki pengaruh positif signifikan terhadap minat berkunjung ke Taman Mini Indonesia Indah. Kata Kunci : Daya Tarik Wisata, Destination Image, dan Minat Berkunjung

Item Type: Thesis (S1)
Call Number CD: FE/MJ 18 598
NIM: 43114010009
Uncontrolled Keywords: Daya Tarik Wisata, Destination Image, dan Minat Berkunjung
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 005 Computer Programmming, Programs, Data/Pemprograman Komputer, Program, Data > 005.4 System Programming and Programs/Sistem Pemrograman dan Program > 005.43 Operating System/Sistem Operasi > 005.434 Process Management Programs/Program Manajemen Proses
000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 060 General Organizations, Foundations, and Museology/Organisasi-organisasi Umum, dan Museologi > 069 Museology (Museum science)/Museologi > 069.6 Personnel Management of Museum/Manajemen Personalia Museum > 069.63 Personnel Management/Manajemen Personalia
400 Language/Bahasa > 400. Language/Bahasa > 406 Organizations and management/Organisasi dan Manajemen
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Virda Syifa
Date Deposited: 08 Nov 2018 04:11
Last Modified: 10 Jan 2019 08:29
URI: http://repository.mercubuana.ac.id/id/eprint/45474

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