Farades, Yoyon Harison (2017) PENGARUH PERSEPSI KONSUMEN, BRAND AWARENESS, DAN DIFERENSIASI PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK CALPICO. S1 thesis, Universitas Mercubuana - Buncit.
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| Item Type: | Thesis (S1) |
|---|---|
| NIM/NIDN Creators: | 43113320059 |
| Uncontrolled Keywords: | consumen perseption, brand awareness, and product differentiationt and buying decission |
| Subjects: | 300 Social Science/Ilmu-ilmu Sosial > 330 Economics/Ilmu Ekonomi 300 Social Science/Ilmu-ilmu Sosial > 330 Economics/Ilmu Ekonomi > 334 Cooperative/Koperasi, Sistem Perkoperasian > 334.5 Consumer Cooperatives/Koperasi Konsumen 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.8 Marketing, Management of Distribution/Marketing, Manajemen Distribusi |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Nasruddin Mansyur S.Hum |
| Date Deposited: | 05 Aug 2026 07:49 |
| Last Modified: | 05 Aug 2026 07:49 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/103126 |
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