Marselly, Agnes (2015) PENGARUH STORE ENVIRONMENT DAN PERSONALITY TRAITS TERHADAP EMOTIONAL GRATIFICATION DAN IMPULSE BUYING BEHAVIOUR (Studi Kasus pada Pengunjung Sepatu Merek Yongki Komaladi di Gerai Matahari Departemen Store Mal Ciputra Jakarta). S1 thesis, Universitas Mercu Buana.
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| Item Type: | Thesis (S1) |
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| Call Number CD: | FE/MJ. 15 178 |
| NIM/NIDN Creators: | 43111010194 |
| Uncontrolled Keywords: | impulse buying behavior, emotional gratification, store environment, personality traits |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 14 Feb 2015 11:35 |
| Last Modified: | 27 Apr 2022 13:41 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/8052 |
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