Febrianti, Yeni (2016) PENGARUH CITRA MEREK, FITUR DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE SONY XPERIA (Studi Kasus Mall Ambassador). S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 16 060 |
NIM/NIDN Creators: | 43112010209 |
Uncontrolled Keywords: | citra merek, fitur, kualitas produk, dan keputusan pembelian |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 26 Feb 2016 14:08 |
Last Modified: | 08 Mar 2022 06:25 |
URI: | http://repository.mercubuana.ac.id/id/eprint/3292 |
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