Prasetyo, Yudi (2010) Analisis Pengaruh Brand Image Terhadap Keputusan Pembelian Konsumen Pada Majalah Reader's Digest Indonesia (Femina Group). S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 10 110 |
Call Number: | SE/MJ/10/417 |
NIM/NIDN Creators: | 43106120109 |
Uncontrolled Keywords: | Keputusan Pembelian, citra merek (brand image), keputusan pembelian |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 09 Feb 2011 09:22 |
Last Modified: | 29 May 2017 04:44 |
URI: | http://repository.mercubuana.ac.id/id/eprint/23570 |
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