ANGGERAENI, DIAH (2014) PENGARUH EFEKTIVITAS MEDIA SOSIAL TERHADAP GUERILLA MARKETING, EVENTS-BASED MARKETING, SEARCH ENGINE OPTIMIZATION (SEO) DAN IMPLIKASINYA TERHADAP BRAND AWARENESS (Studi Kasus Universitas Mercu Buana Jurusan Manajemen Angkatan 2011). S1 thesis, Universitas Mercu Buana Jakarta.
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| Item Type: | Thesis (S1) |
|---|---|
| Call Number CD: | FE/MJ. 14 186 |
| NIM/NIDN Creators: | 43110010097 |
| Uncontrolled Keywords: | Media Sosial, Guerilla Marketing, Event-baed Marketing, Search Engine Optimization, Brand Awareness |
| Subjects: | 300 Social Science/Ilmu-ilmu Sosial > 370 Education/Pendidikan > 378 Higher Education, Universities/Pendidikan Tinggi, Unversitas 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 08 Aug 2014 12:47 |
| Last Modified: | 16 Apr 2026 02:31 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/12563 |
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