HASTARI, RIA (2024) PERBEDAAN FEAR OF MISSING OUT PADA PENGGUNA MEDIA SOSIAL INSTAGRAM BERDASARKAN JENIS KELAMIN DAN PEKERJAAN. S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
This study aims to determine the differences in fear of missing out among Instagram users based on gender, and occupation. The sample consisted of 66 respondents who are active Instagram users aged 19-35 years. Data was collected using the ON-FoMO scale with 20 adapted. Data analysis was conducted using descriptive analysis and hypothesis testing. The results showed that there were no significant differences in fear of missing out among Instagram users based on gender, and occupation. Keywords: Fear of Missing Out, Instagram Penelitian ini bertujuan untuk mengetahui perbedaan fear of missing out pengguna media sosial instagram berdasarkan jenis kelamin dan pekerjaan. Sampel berjumlah 66 responden pada pengguna media sosial instagram dengan rentang usia 19-35 tahun. Pengumpulan data menggunakan skala ON-FoMO dengan 20 item pertanyaan yang telah diadaptasi ke dalam versi bahasa. Data dalam penelitian ini dianalisis menggunakan analisis diskriptif dan uji hipotesis. Hasil analisis dalam penelitian ini menunjukkan bahwa tidak ada perbedaan signifikan pada fear of missing out pengguna media sosial instagram berdasarkan jenis kelamin dan pekerjaan. Kata Kunci: Fear of Missing Out, Media Sosial Instagram
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