HUTAPEA, RIVANI ESTER DAYSI (2020) PERAN PENATA GAMBAR DALAM PEMBUATAN IKLAN LAYANAN MASYARAKAT “BERWISATA BOLEH, PROTOKOL KESEHATAN JANGAN DILUPA”. S1 thesis, Universitas Mercu Buana Bekasi.
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Abstract
ABSTRAK Pandemi Covid-19 (Corona virus disease-19 merupakan suatu penyakit yang ditimbulkan dari jenis Coronavirus yang baru yaitu Sars-CoV-2 dan pertama kali muncul di Wuhan Tiongkok pada tanggal 31 Desember 2019. Pandemi Virus Corona (Covid-19) telah menghentikan hampir seluruh aktivitas pariwisata di dunia bahkan juga di Indonesia. Industri Pariwisata menjadi salah satu sektor yang paling terkena dampak besar wabah penyakit virus corona, Presiden RI Joko Widodo rencananya membuka kembali sektor pariwisata secara bertahap. Oleh karena itu, Pemerintah berharap agar protokol kesehatan tetap diterapkan secara ketat untuk mencegah penyebaran virus corona pada saat pembukaan pariwisata di era New Normal. Iklan Layanan Masyarakat merupakan salah satu solusi untuk meningkatkan kesadaran masyarakat akan pentingnya penerapan protokol kesehatan di masa pandemi ini. Dengan memiliki kesadaran untuk menerapkan protokol kesehatan, kita tetap bisa melakukan kegiatan di luar rumah seperti berwisata dengan tetap menerapkan prosedur 3M. Kata kunci: Covid-19, Prosedur 3M, Iklan Layanan Masyarakat ABSTRACT The Covid-19 pandemic (Corona virus disease-19 is a disease caused bytype of Coronavirus a new, namely Sars-CoV-2 and first appeared in Wuhan China on December 31, 2019. The Corona Virus Pandemic (Covid-19) has stopped almost all tourism activities in the world, even in Indonesia. The tourism industry is one of the sectors most affected by the corona virus outbreak, Indonesian President Joko Widodo plans to gradually reopen the tourism sector. Therefore, the Government hopes that health protocols will remain strictly applied to prevent the spread of the corona virus at the opening of tourism in theera New Normal. Public Service Advertisements are a solution to increase public awareness of the importance of implementing health protocols during this pandemic. By having the awareness to apply health protocols, we can still carry out activities outside the home such as traveling while still applying 3M procedures. Keywords: Covid-19, 3M socialization, public service advertisements
| Item Type: | Thesis (S1) |
|---|---|
| Call Number CD: | FK/PR 20 001 |
| NIM/NIDN Creators: | 44216310037 |
| Uncontrolled Keywords: | Covid-19, Prosedur 3M, Iklan Layanan Masyarakat |
| Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 659 Advertising and Public Relations/Periklanan, Reklame, Pariwara, Iklan, Sponsor, Humas, Hubungan Masyarakat > 659.2 Public Relations/Hubungan Masyarakat |
| Divisions: | Fakultas Ilmu Komunikasi > Hubungan Masyarakat |
| Depositing User: | siti maisyaroh |
| Date Deposited: | 19 Dec 2023 06:27 |
| Last Modified: | 19 Dec 2023 06:27 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/84780 |
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