PERANCANGAN INTERIOR SHOWROOM MOBIL TOYOTA BINTARO

YUTIA, ANNISA SANTHI (2023) PERANCANGAN INTERIOR SHOWROOM MOBIL TOYOTA BINTARO. S1 thesis, Universitas Mercu Buana Jakarta.

	Text (COVER) 01 COVER.pdf Download (461kB)
	Text (ABSTRAK) 02 ABSTRAK.pdf Download (136kB)
	Text (BAB I) 03 BAB 1.pdf Restricted to Registered users only Download (162kB)
	Text (BAB II) 04 BAB 2.pdf Restricted to Registered users only Download (3MB)
	Text (BAB III) 05 BAB 3.pdf Restricted to Registered users only Download (2MB)
	Text (BAB IV) 06 BAB 4.pdf Restricted to Registered users only Download (1MB)
	Text (BAB V) 07 BAB 5.pdf Restricted to Registered users only Download (135kB)
	Text (DAFTAR PUSTAKA) 08 DAFTAR PUSTAKA.pdf Restricted to Registered users only Download (236kB)
	Text (LAMPIRAN) 09 LAMPIRAN.pdf Restricted to Registered users only Download (2MB)

Abstract

Public interest in cars as a means of transportation are high in Indonesia, bringing about a competitive market for many companies. Various innovations are introduced by luxury car manufacturers to garner the attention of consumers as well as competing car manufacturers. One such method of innovation is through the development of products that are more environmentally friendly. This study had found that the interior of the Toyota Bintaro car showroom has not implemented an environmentally friendly concept which aims to showcase sustainable products that reflect the image of a company. The focus of this study therefore is to design the interior of the Toyota Bintaro car showroom with a modern futuristic concept and a combination of green design. The concept in the designed showroom not only supports the sale of environmentally friendly products with a modern, sophisticated feel but also accurately represents the vision and mission of the Toyota company to innovate in technology and care for the environment. Keywords: Showroom, Toyota, Bintaro, Interior, Green Design. Mobil merupakan salah satu alat transportasi di Indonesia, minat masyarakat terhadap transportasi mobil sangatlah tinggi sehingga menyebabkan banyaknya perusahaan yang bersaing dalam memenuhi minat masyarakat. Berbagai inovasi dilakukan oleh para produsen mobil mewah untuk mendapatkan perhatian dari konsumen dan juga dari para kompetitor produsen mobil lainnya, salah satunya dengan mengembangkan dan memproduksi produk yang lebih ramah lingkungan. Namun, pada interior showroom mobil Toyota Bintaro belum menerapkan konsep ramah lingkungan, yang mana sebuah showroom mobil bertujuan untuk memamerkan produk-produk yang sudah diproduksi, dan harus mencerminkan citra dari suatu perusahaan. Maka dari itu fokus penulis adalah merancang interior showroom mobil Toyota Bintaro dengan konsep modern futuristic dan kombinasi green design. Konsep pada showroom ini selain untuk mendukung penjualan produk yang ramah lingkungan dengan nuansa modern yang canggih, juga untuk mepresentasikan bagaimana cara pandang visi & misi perusahaan Toyota yang berinovasi pada teknologi namun juga peduli terhadap lingkungan. Kata kunci: Showroom, Toyota, Bintaro, Interior, Green Design

Item Type:	Thesis (S1)
Call Number CD:	FDSK/DI. 23 010
NIM/NIDN Creators:	41719010032
Uncontrolled Keywords:	Showroom, Toyota, Bintaro, Interior, Green Design
Subjects:	700 Arts/Seni, Seni Rupa, Kesenian > 720 Architecture/Arsitektur > 726 Buildings for Religious Architecture/Arsitektur Bangunan Keagamaan > 726.5 Church Architecture/Arsitektur Gereja > 726.51 Design, Decoration, Construction of Structural Elements/Desain, Dekorasi, Struktur 700 Arts/Seni, Seni Rupa, Kesenian > 740 Drawing and Decorative Art/Menggambar dan Seni Dekorasi > 747 Interior Decoration/Dekorasi Interior, Desain Interior
Divisions:	Fakultas Desain dan Seni Kreatif > Desain Interior
Depositing User:	CALVIN PRASETYO
Date Deposited:	20 Oct 2023 03:16
Last Modified:	20 Oct 2023 03:16
URI:	http://repository.mercubuana.ac.id/id/eprint/82906

Actions (login required)

View Item