ANALISIS PENGARUH KEPERCAYAAN, CITRA MEREK DAN BRAND AMBASSADOR TERHADAP KEPUTUSAN PEMBELIAN PADA E-COMMERCE SHOPEE (Studi Kasus Pada Mahasiwa/I Universitas Jakarta Barat)

Aulia, Cindy (2021) ANALISIS PENGARUH KEPERCAYAAN, CITRA MEREK DAN BRAND AMBASSADOR TERHADAP KEPUTUSAN PEMBELIAN PADA E-COMMERCE SHOPEE (Studi Kasus Pada Mahasiwa/I Universitas Jakarta Barat). S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

ANALISIS PENGARUH KEPERCAYAAN, CITRA MEREK DAN BRAND AMBASSADOR TERHADAP KEPUTUSAN PEMBELIAN PADA E-COMMERCE SHOPEE (Studi Kasus Pada Mahasiwa/I Universitas Jakarta Barat)

Item Type: Thesis (S1)
NIM/NIDN Creators: 43117010226
Uncontrolled Keywords: ANALISIS PENGARUH KEPERCAYAAN, CITRA MEREK DAN BRAND AMBASSADOR TERHADAP KEPUTUSAN PEMBELIAN PADA E-COMMERCE SHOPEE (Studi Kasus Pada Mahasiwa/I Universitas Jakarta Barat)
Subjects: 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.1 Organizations/Manajemen Organisasi
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.5 Management of Production/Manajemen Produksi
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: ASHAIDAH AZLYA PUTRI
Date Deposited: 21 Jul 2023 04:38
Last Modified: 21 Jul 2023 04:38
URI: http://repository.mercubuana.ac.id/id/eprint/79426

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