PERANCANGAN ULANG IDENTITAS VISUAL POWDER DRINK CHIBIW

SYAH, MOCHAMAD ILHAM (2020) PERANCANGAN ULANG IDENTITAS VISUAL POWDER DRINK CHIBIW. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

Chibiw drinks one type of contemporary drink that competes with other types of beverage powder that is suitable in Kab. Tangerang with a target market for young people so that there is a difference that occurs powdered beverages that are not concerned with the identity of the company Chibiw drink comes with the design of a new visual identity. The redesign of visual identity in this powder drink uses a no-no-design to see the identity that occurs the visual identity that is present prioritizes a meaning in the logo and makes it easier for consumers to find a logo. Keywords: Visual Identity, GSM, Media Implementation Chibiw drink salah satu jenis minuman kekinian yang bersaing dengan jenis minuman powder drink merek lain yang berada di Kab. Tangerang dengan target market anak muda sehingga permasalahan yang terjadi banyaknya minuman powder drink yang yang tidak mementingkan sebuah identitas pada perusahaan Chibiw drink hadir dengan perancangan identitas visual baru. Perancangan ulang identitas visual pada minuman powder drink ini menggunakan unsur – unsur desain dengan melihat dari permasalahan yang terjadi identitas visual yang hadir mementingkan sebuah arti di dalam logo tersebut dan mempermudah konsumen dalam memahami sebuah logo tersebut. Kata Kunci: Identitas Visual, GSM, Media Implemntasi

Item Type: Thesis (S1)
Call Number CD: FDSK/DKV. 20 052
NIM/NIDN Creators: 42316010016
Uncontrolled Keywords: Identitas Visual, GSM, Media Implemntasi
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 010 Bibliography/Bibliografi > 011 General Bibliographies/Bibliografi Umum > 011.3 Bibliographies by Specific Forms/Bibliografi dan Katalog dengan Bentuk Khusus > 011.37 Visual and Audio Visual Media/Media Visual dan Audio Visual
600 Technology/Teknologi > 600. Technology/Teknologi > 604 Technical Drawing/Menggambar Teknik, Hazardous Materials Technology/Teknologi Bahan Berbahaya, groups of people/Kelompok Masyarakat > 604.2 Technical Drawing/Menggambar Teknik > 604.24 Specific Drafting Procedures and Conventions/Prosedur dan Konvensi Perancangan Spesifik
Divisions: Fakultas Desain dan Seni Kreatif > Desain Komunikasi Visual
Depositing User: CALVIN PRASETYO
Date Deposited: 12 Jun 2023 01:09
Last Modified: 23 Sep 2023 06:31
URI: http://repository.mercubuana.ac.id/id/eprint/78194

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