NASUTION, SUDRAJAT (2015) PERAN SISTEM KOMUNIKASI INTERNAL ORGANISASI DALAM MENGIMPLEMENTASIKAN KNOWLEDGE MANAGEMENT SERTA PENGARUHNYA TERHADAP KEPUASAN KERJA KARYAWAN PT WIJAYA KARYA Tbk. S2 thesis, Universitas Mercu Buana Jakarta-Menteng.
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Abstract
Obyek kajian penelitian ini berfokus pada Sistem komunikasi internal organisasi PT Wijaya Karya Tbk dalam mengimplementasikan knowledge management serta pengaruhnya terhadap kepuasan kerja karyawan. Penelitian ini bertujuan mengukur besaran pengatruh (1) sistem komunikasi internal (variabel X) terhadap kepuasan kerja karyawan (variabel Y), (2) pengaruh sistem komunikasi internal dalam mengimplementasikan knowledge management (variabel M) serta (3) hubungan mediasi antara sistem komunikasi internal terhadap kepuasan kerja karyawan melalui implementasi knowledge management. Analisis data menggunakan metode Kausal Step untuk mengukur estimasi nilai rata-rata variabel terikat berdasarkan nilai variabel bebas dan Product of coeffesient untuk signifikasi hubungan yang dalam hal ini adalah variabel intervining implementasi knowledge management . Hasil uji regrersi menunjukan (1) Variabel X berpengaruh 0,859 terhadap Y, (2) Variabel X berpengaruh 0.772 terhadap M dan (3) pengaruh variabel X terhadap Y menjadi lebih rendah dengan memasukan variabel MN, menjadi 0,446 serta variabel M berkontribusi 0,534 terhadap Y. Berdasarkan uji Sobel Test dan Bootstrapping, implementasi knowledge management merupakan variabel intervining sempurna. Kata kunci : Sistem Komunikasi internal, Knowledge Management dan Kepuasan Kerja The objec t of this study focuses on the internal communication organizations system of PT Wijaya Karya Tbk in implementing knowledge management and its influence on employee job satisfaction. This research aims to quantify the influence (1) internal communication systemstoward the satisfaction of employees, (2) the influence of internal communication system in implementing knowledge management and (3) the relationship between the internal communication system of mediation against satisfaction of employees through the Causal Step to measure estimated average value and the Product of Cofficient to relationship significance. In this case, the intervining variable implement the knowledge management. Regreeion test result indicate (1) variable X 0,859 against influential Y, (2) variable X, 0.772 against influential M and (3) the influence of the variable X against Y be lower with variable M, down to 0,446 as well as the variable M contributed to 0,534 to against Y. Based on the Sobel Test and Bootsrapping, the implementation knowledge management is the perfect intervining variable. Keyword : Internal communication system, knowledge management, Job Satisfaction
Item Type: | Thesis (S2) |
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Call Number CD: | CDT-552-15-077 |
NIM/NIDN Creators: | 55213110057 |
Uncontrolled Keywords: | Sistem Komunikasi internal, Knowledge Management dan Kepuasan Kerja, CORCOM, korporate komunikasi dan komunikasi pemasaran |
Subjects: | 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi |
Divisions: | Pascasarjana > Magister Ilmu Komunikasi |
Depositing User: | MELATI CAHYA FITRIANI |
Date Deposited: | 17 Jun 2022 04:27 |
Last Modified: | 25 Jun 2022 02:43 |
URI: | http://repository.mercubuana.ac.id/id/eprint/63617 |
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