PENGARUH PERSEPSI WISATAWAN, POTENSI EKOWISATA DAN KEPUASAN WISATAWAN TERHADAP KEPUTUSAN BERKUNJUNG KEMBALI (Studi Pada Destinasi wisata di Bali)

AKBAR, MOHAMAD EKA MULYA (2019) PENGARUH PERSEPSI WISATAWAN, POTENSI EKOWISATA DAN KEPUASAN WISATAWAN TERHADAP KEPUTUSAN BERKUNJUNG KEMBALI (Studi Pada Destinasi wisata di Bali). S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

This study aims to determine the effect of tourist perceptions, ecotourism potential and tourist satisfaction on the decision to revisit intention (study on tourist destinations in Bali). This study was conducted on 110 respondents, the population is foreign tourists. Data Analysis Using SEM with the LISREL 8.8 program. The results of this study indicate that the Influence of Tourist Perception does not significantly affect the decision to visit again while the Potential of Ecotourism and Tourist Satisfaction have a significant influence on Revisit Intention Keywords: Tourist Perception, Ecotourism Potential, Tourist Satisfaction and Revisit Intention Penelitian ini bertujuan untuk mengetahui Pengaruh Persepsi Wisatawan, Potensi Ekowisata dan Kepuasan wisatawan terhadap Keputusan Berkunjung Kembali (Studi Pada Destinasi wisata di Bali). Penelitian ini dilakukan terhadap 110 responden, populasi adalah Wisatawan Asing. Analisis data Menggunakan SEM dengan program LISREL 8,8. Hasil penelitian ini menunjukkan bahwa Pengaruh Persepsi Wisatawan tidak berpengaruh secara Signifikan terahadap Keputusan berkunjung kembali sedangkan Potensi Ekowisata dan Kepuasan Wisatawan Berpengaruh Signifikan terhadap Keputusan Berkunjung Kembali Kata kunci : Persepsi Wisatawan, Potensi Ekowisata, Kepuasan Wisatawan dan Keputusan Berkunjung Kembali

Item Type: Thesis (S1)
Call Number CD: FE/MJ. 19 064
NIM: 43112120366
Uncontrolled Keywords: Persepsi Wisatawan, Potensi Ekowisata, Kepuasan Wisatawan dan Keputusan Berkunjung Kembali
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 005 Computer Programmming, Programs, Data/Pemprograman Komputer, Program, Data > 005.4 System Programming and Programs/Sistem Pemrograman dan Program > 005.43 Operating System/Sistem Operasi > 005.434 Process Management Programs/Program Manajemen Proses
000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 005 Computer Programmming, Programs, Data/Pemprograman Komputer, Program, Data > 005.4 System Programming and Programs/Sistem Pemrograman dan Program > 005.43 Operating System/Sistem Operasi > 005.435 Memory Management Programs/Program Manajemen Memori
000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 060 General Organizations, Foundations, and Museology/Organisasi-organisasi Umum, dan Museologi > 069 Museology (Museum science)/Museologi > 069.6 Personnel Management of Museum/Manajemen Personalia Museum > 069.63 Personnel Management/Manajemen Personalia
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Virda Syifa
Date Deposited: 01 Feb 2019 01:58
Last Modified: 06 Feb 2019 03:32
URI: http://repository.mercubuana.ac.id/id/eprint/46994

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