Analisis Pengaruh Brand Image Terhadap Keputusan Pembelian Konsumen Pada Majalah Reader's Digest Indonesia (Femina Group)

Prasetyo, Yudi (2010) Analisis Pengaruh Brand Image Terhadap Keputusan Pembelian Konsumen Pada Majalah Reader's Digest Indonesia (Femina Group). S1 thesis, Universitas Mercu Buana.

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Item Type: Thesis (S1)
Call Number CD: FE/MJ. 10 110
Call Number: SE/MJ/10/417
NIM/NIDN Creators: 43106120109
Uncontrolled Keywords: Keputusan Pembelian, citra merek (brand image), keputusan pembelian
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Admin Perpus UMB
Date Deposited: 09 Feb 2011 09:22
Last Modified: 29 May 2017 04:44
URI: http://repository.mercubuana.ac.id/id/eprint/23570

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