Maria, (2013) PENGARUH WORD OF MOUTH DAN CUSTOMER EXPERIENCE TERHADAP CITRA MEREK DALAM KEPUTUSAN PEMBELIAN MC.DONALD. S1 thesis, Universitas Mercu Buana.
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| Item Type: | Thesis (S1) |
|---|---|
| Call Number CD: | FE/MJ. 13 528 |
| Call Number: | SE/31/13/146 |
| NIM/NIDN Creators: | 43109010100 |
| Uncontrolled Keywords: | Word of mouth, costomer experience, citra merek, dan keputusan pembelian |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 22 Aug 2013 13:20 |
| Last Modified: | 04 Nov 2022 02:19 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/16454 |
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