Gisela, Gresia (2014) Pengaruh Pengetahuan Produk, Persepsi Dan Harga Terhadap Keputusan Pembelian Melalui Minat Beli Produk Asuransi. S2 thesis, Universitas Mercu Buana.
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Abstract
Pengaruh Pengetahuan {Produk, Persepsi Dan Harga Terhadap Keputusan Pembelian Melalui Minat Beli Produk Asuransi
Item Type: | Thesis (S2) |
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Call Number: | TM/51/15/147 |
NIM/NIDN Creators: | 55111110090 |
Uncontrolled Keywords: | product knowledge, perception, prince, buying interest and purchasing decisions pengetahuan produk, |
Subjects: | 700 Arts/Seni, Seni Rupa, Kesenian > 730 Plastic Arts and Sculpture/Seni Plastik dan Seni Patung > 739 Art Metalwork/Seni Logam, Kerajinan Logam > 739.4 Iron Art Works/Seni Logam Besi > 739.48 Products/Produk 800 Literatures/Kesusastraan > 800. Literatures/Kesusastraan > 801 Philosophy and Theory of Literatures/Filsafat dan Teori Kesusastraan > 801.3 Value, Influence, Effect/Nilai, Pengaruh, Efek |
Divisions: | Pascasarjana > Magister Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 25 May 2015 09:16 |
Last Modified: | 20 Apr 2024 07:42 |
URI: | http://repository.mercubuana.ac.id/id/eprint/13895 |
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