PENGARUH INFORMATIVENESS, ENTERTAINMENT, STRUCTURE TIME, SELF-BRAND CONGRUITY DAN PEER INFLUENCE TERHADAP SIKAP PADA SNA (SOCIAL NETWORKING ADVERTISING) PADA MAHASISWA UNIVERSITAS MERCU BUANA

Saputra, Angga (2014) PENGARUH INFORMATIVENESS, ENTERTAINMENT, STRUCTURE TIME, SELF-BRAND CONGRUITY DAN PEER INFLUENCE TERHADAP SIKAP PADA SNA (SOCIAL NETWORKING ADVERTISING) PADA MAHASISWA UNIVERSITAS MERCU BUANA. S1 thesis, Universitas Mercu Buana.

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Item Type: Thesis (S1)
Call Number CD: FE/MJ. 14 190
NIM: 43110010007
Uncontrolled Keywords: informative, entertainment, structure time, self-brand congruity dan peer influence terhadap attitu
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Admin Perpus UMB
Date Deposited: 22 Jul 2014 15:40
Last Modified: 12 May 2017 02:06
URI: http://repository.mercubuana.ac.id/id/eprint/12473

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