PENGARUH PERCEIVED QUALITY, PERCEIVED VALUE DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN MOBIL TOYOTA INNOVA OLEH WARGA PERUMAHAN RAFFLES HILLS

Arief, Fauzan (2017) PENGARUH PERCEIVED QUALITY, PERCEIVED VALUE DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN MOBIL TOYOTA INNOVA OLEH WARGA PERUMAHAN RAFFLES HILLS. S1 thesis, UNIVERSITAS MERCU BUANA - BUNCIT.

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Item Type: Thesis (S1)
NIM/NIDN Creators: 43115310100
Uncontrolled Keywords: Perceived Quality, Perceived Value, Brand Image, Buying Decision.
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 020 Library and Information Sciences/Perpustakaan dan Ilmu Informasi > 025 Operations, Archives, Information Centers/Operasional Perpustakaan, Arsip dan Pusat Informasi, Pelayanan dan Pengelolaan Perpustakaan > 025.2 Acquisitions and Collection Developtment/Akuisisi dan Pengembangan Koleksi Perpustakaan > 025.23 Acquisition Through Purchase/Akuisisi Melalui Pembelian
100 Philosophy and Psychology/Filsafat dan Psikologi > 150 Psychology/Psikologi > 153 Conscious Mental Process and Intelligence/Intelegensia, Kecerdasan Proses Intelektual dan Mental > 153.4 Thought, Thinking, Reasoning, Intuition, Value, Judgment/Pemikiran, Pertimbangan, Penalaran, Intuisi, Nilai, Pendapat
800 Literatures/Kesusastraan > 800. Literatures/Kesusastraan > 801 Philosophy and Theory of Literatures/Filsafat dan Teori Kesusastraan > 801.3 Value, Influence, Effect/Nilai, Pengaruh, Efek
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Rifky
Date Deposited: 22 Jul 2026 03:14
Last Modified: 22 Jul 2026 03:14
URI: http://repository.mercubuana.ac.id/id/eprint/102630

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