INDRAKUSUMA, ANGGUN (2020) ANALISIS PENGARUH HARGA, CITRA MEREK, DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN SUSU ULTRA MILK, DEPOK(Studi kasus di Toko Han-Han, Depok Jawa Barat). S1 thesis, UNIVERSITAS MERCU BUANA.
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