Items where Author is "ALIANDRA, NIKA"

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Thesis

ALIANDRA, NIKA (2016) PENGARUH BRAND PERSONALITY DAN CELEBRITY ENDORSER TERHADAP MINAT BELI KONSUMEN MELALUI BRAND IMAGE SEPATU ADIDAS (Studi Kasus Pada Mahasiswa S1 Fakultas Ekonomi dan Bisnis, Universitas Mercu Buana). S1 thesis, Universitas Mercu Buana.

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