Arundina, Tifani Desta (2023) PENGARUH PENDAPATAN DAN GAYA HIDUP TERHADAP PERILAKU KEPUTUSAN BERINVESTASI REKSA DANA (Studi pada Karyawan PT. Soegee Futures di Jakarta). S1 thesis, Universitas Mercu Buana - Menteng.
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Abstract
Penelitian ini bertujuan untuk menganalisis pengaruh pendapatan dan gaya hidup terhadap perilaku keputusan berinvestasi reksadana. Populasi dalam penelitian ini adalah 60 karyawan PT. Soegee Futures. Sampel yang digunakan adalah purposive sampling sebanyak 43 karyawan. Metode pengumpulan data menggunakan metode survey, dengan instrumen penelitian adalah kuesioner. Metode analisis data menggunakan Partial Least Square. Penelitian ini membuktikan bahwa pendapatan berpengaruh signifikan terhadap perilaku keputusan investasi. Gaya hidup berpengaruh signifikan terhadap perilaku keputusan investasi. Kata Kunci: Pendapatan, Gaya Hidup, dan Perilaku Keputusan Investasi. This study aims to analyze the effect of income and lifestyle on investment decision behavior in mutual funds. The population in this study were 60 employees of PT. Soegee Futures. The sample used is a purposive sample of 43 employees. The data collection method uses a survey method, with the research instrument being a questionnaire. Methods of data analysis using Partial Least Square. This study proves that income has a significant effect on investment decision behavior. Lifestyle has a significant effect on investment decision behavior. Keywords : Income, Lifestyle, Investment Decisions Behavior.
| Item Type: | Thesis (S1) |
|---|---|
| NIM/NIDN Creators: | 43117120067 |
| Uncontrolled Keywords: | Pendapatan, Gaya Hidup, dan Perilaku Keputusan Investasi. Income, Lifestyle, Investment Decisions Behavior. |
| Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | ALFINA DHEA NOVA |
| Date Deposited: | 10 Oct 2023 06:47 |
| Last Modified: | 10 Oct 2023 06:47 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/82282 |
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