HASTUTI, RINI (2021) BOT TELEGRAM UNTUK OPTIMALISASI PELAYANAN CUSTOMER SERVICE PADA TOKO ONLINE AMALA COLLECTION. S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
Chatbots are becoming popular because they can simplify business operations and save on customer service costs. In this study, the authors tried to build a telegram bot for Amala Collection‟s online shop using the Webhook method and Forward Chaining algorithm. Google Apps Script is used to write Javascript programs, which are integrated with Google Sheets as data storage. This research is the creation of the Amala Store Telegram Bot as a virtual assistant that can assist sellers in providing services to customers to increase sales turnover and technological innovation in supporting business activities. Key words: chatbot, telegram bot, online shop, webhook, forward chaining Chatbot menjadi populer karena dapat memudahkan operasional bisnis dan menghemat biaya customer service. Pada penelitian ini, penulis mencoba membangun bot telegram toko online Amala Collection dengan menggunakan metode Webhook dan algoritma forward chaining. Google Apps Script digunakan untuk menulis program dalam bahasa Javascript yang diintegrasikan dengan Google Spreadsheet sebagai pengelola data. Hasil penelitian ini adalah terciptanya Bot Telegram Toko Amala Collection sebagai asisten virtual yang dapat membantu penjual dalam memberikan pelayanan kepada pelanggan untuk meningkatkan omset penjualan, serta sebagai inovasi teknologi dalam menunjang kegiatan bisnis. Kata kunci: chatbot, bot telegram, toko online, webhook, forward chaining
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