PENGARUH CITRA MEREK DAN SIKAP KONSUMEN TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN PRODUK PADA MEDIA ONLINE (Studi Kasus Pengguna Tokopedia di Kalangan Mahasiswa Universitas Mercu Buana, Meruya, Jakarta Barat)

Dwihastantri, Nanda (2016) PENGARUH CITRA MEREK DAN SIKAP KONSUMEN TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN PRODUK PADA MEDIA ONLINE (Studi Kasus Pengguna Tokopedia di Kalangan Mahasiswa Universitas Mercu Buana, Meruya, Jakarta Barat). S1 thesis, Universitas Mercu Buana.

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Item Type: Thesis (S1)
Call Number CD: FE/MJ. 16 512
NIM/NIDN Creators: 43112010166
Uncontrolled Keywords: Brand, Consumer Attitudes and Purchase Decision Making
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Admin Perpus UMB
Date Deposited: 31 Dec 2016 14:40
Last Modified: 07 Mar 2022 16:14
URI: http://repository.mercubuana.ac.id/id/eprint/5519

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