Dwihastantri, Nanda (2016) PENGARUH CITRA MEREK DAN SIKAP KONSUMEN TERHADAP PENGAMBILAN KEPUTUSAN PEMBELIAN PRODUK PADA MEDIA ONLINE (Studi Kasus Pengguna Tokopedia di Kalangan Mahasiswa Universitas Mercu Buana, Meruya, Jakarta Barat). S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 16 512 |
NIM/NIDN Creators: | 43112010166 |
Uncontrolled Keywords: | Brand, Consumer Attitudes and Purchase Decision Making |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 31 Dec 2016 14:40 |
Last Modified: | 07 Mar 2022 16:14 |
URI: | http://repository.mercubuana.ac.id/id/eprint/5519 |
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