NAWAWI, AHMAD (2016) PENGARUH KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP CITRA MEREK SERTA DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN PENCIL HITAM 2B FABER CASTELL. S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 16 263 |
NIM/NIDN Creators: | 43111110156 |
Uncontrolled Keywords: | kualitas produk,persepsi harga, citra merek, keputusan pembelian |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 04 Aug 2016 16:19 |
Last Modified: | 02 Mar 2022 12:55 |
URI: | http://repository.mercubuana.ac.id/id/eprint/4400 |
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