RAHMAWATISARI, ANNISA (2016) PENGARUH BRAND IMAGE (CITRA MEREK) DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN LAPTOP MEREK TOSHIBA PADA MAHASISWA UNIVERSITAS MERCU BUANA KAMPUS MENTENG. S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 16 232 |
NIM/NIDN Creators: | 43112120248 |
Uncontrolled Keywords: | Brand Image, Kualitas Produk, Keputusan Pembelian |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 02 Apr 2016 12:48 |
Last Modified: | 17 Mar 2022 06:00 |
URI: | http://repository.mercubuana.ac.id/id/eprint/3789 |
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