Jakub, Citra (2013) ANALISIS PENGARUH PERSEPSI KONSUMEN DAN CITRA MEREK (BRAND IMAGE) TERHADAP KEPUTUSAN PEMBELIAN PADA PONSEL BLACKBERRY: Studi kasus pada Universitas Mercu Buana Meruya. S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/AJ. 13 437 |
Call Number: | SE/31/13/161 |
NIM/NIDN Creators: | 43109010053 |
Uncontrolled Keywords: | Persepsi Konsumen, Citra Merek, Keputusan Pembelian |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 02 Sep 2013 11:04 |
Last Modified: | 22 May 2017 01:46 |
URI: | http://repository.mercubuana.ac.id/id/eprint/16671 |
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