PENGARUH GREEN STORYTELLING MARKETING,BRAND TRUST DAN ELECTRONIC WORD OF MOUTH TERHADAP MINAT PEMBELIAN PRODUK SKINCARE MEREK AVOSKIN BEAUTY (Studi Pada Wanita Gen Z di Jakarta Selatan)

Azizah, Ifa Nafila (2026) PENGARUH GREEN STORYTELLING MARKETING,BRAND TRUST DAN ELECTRONIC WORD OF MOUTH TERHADAP MINAT PEMBELIAN PRODUK SKINCARE MEREK AVOSKIN BEAUTY (Studi Pada Wanita Gen Z di Jakarta Selatan). S1 thesis, UNIVERISTAS MERCU BUANA - BUNCIT.

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Item Type: Thesis (S1)
NIM/NIDN Creators: 43123110112
Uncontrolled Keywords: Green Storytelling Marketing, Brand Trust, Electronic Word of Mouth, Minat Pembelian, Skincare, Gen Z
Subjects: 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.5 Management of Production/Manajemen Produksi
600 Technology/Teknologi > 670 Manufacturing/Manufaktur, Pabrik-pabrik > 679 Other Products of Specific Kinds of Materials/Produk dari Bahan Khusus > 679.7 Products of Tobacco/Produk Tembakau
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Rifky
Date Deposited: 09 Sep 2026 03:50
Last Modified: 09 Sep 2026 03:50
URI: http://repository.mercubuana.ac.id/id/eprint/103737

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