PENGARUH BRAND IMAGE DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN BUAVITA OLEH MAHASISWA UNIVERSITAS MERCU BUANA REGULER 2 KAMPUS D TAHUN 2018

Sulistio, Witha Dainy (2018) PENGARUH BRAND IMAGE DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN BUAVITA OLEH MAHASISWA UNIVERSITAS MERCU BUANA REGULER 2 KAMPUS D TAHUN 2018. S1 thesis, Universitas Mercu Buana - Buncit.

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Item Type: Thesis (S1)
NIM/NIDN Creators: 43115320074
Uncontrolled Keywords: brand image, price and purchase decisions
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 005 Computer Programmming, Programs, Data/Pemprograman Komputer, Program, Data > 005.4 System Programming and Programs/Sistem Pemrograman dan Program > 005.43 Operating System/Sistem Operasi > 005.434 Process Management Programs/Program Manajemen Proses
400 Language/Bahasa > 400. Language/Bahasa > 406 Organizations and management/Organisasi dan Manajemen
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Rifky
Date Deposited: 20 Aug 2026 03:11
Last Modified: 20 Aug 2026 03:11
URI: http://repository.mercubuana.ac.id/id/eprint/103309

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