RAMADHANTI, ADHINDA PUTRI (2025) PERANCANGAN BUKU ILUSTRASI INTERAKTIF MENGENAI PERBAIKAN DALAM KEBIASAAN ANAK USIA 4-6 TAHUN. S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
This interactive illustration book project aims to shape the character of children aged 4–6 through educational media that is enjoyable and easy to understand. The idea emerged from the need for materials that instill social-emotional values such as saying “please,” “sorry,” and “thank you,” as well as fostering independence and responsibility habits from an early age. The book is designed using communicative visuals and interactive elements to increase children's engagement in reading activities. The design strategy involves simplified language, expressive illustrations, and interactive features such as kiss-cut stickers, red decoder tools, and die-cut pages. The visual style applies bright colors and consistent design principles. The book is printed on glossy laminated art paper and supported by complementary media including vinyl stickers, mini posters, and merchandise. Distribution is carried out through exhibitions and social media. Evaluation was conducted using questionnaires addressed to parents and observers during the exhibition, focusing on visual appeal, message clarity, readability, and interactivity. Results indicate that the message was effectively delivered, although some issues were noted, such as figurative language not easily understood by children, inconsistent typography, and sticker pages that were difficult to remove. Improvements are directed toward simplifying language, selecting more readable typography, and resolving technical issues with binding for interactive pages. In the future, the project can be enhanced with digital media such as QR codes containing audio guides or simple animations to support a multisensory learning experience. Keyword: Interactive Illustration Book, Early Childhood, Educational Media, Visual Design. Perancangan buku ilustrasi interaktif ini bertujuan membentuk karakter anak usia 4–6 tahun melalui media edukatif yang menyenangkan dan mudah dipahami. Ide muncul dari kebutuhan media yang menanamkan nilai sosial-emosional seperti “tolong”, “maaf”, dan “terima kasih”, serta kebiasaan mandiri dan bertanggung jawab sejak dini. Buku dirancang dengan pendekatan visual komunikatif dan elemen interaktif untuk meningkatkan keterlibatan anak dalam aktivitas membaca. Strategi desain mencakup penyederhanaan bahasa, ilustrasi ekspresif, serta tambahan elemen stiker kiss-cut, red decoder, dan die cut sebagai bentuk interaktivitas. Gaya visual disusun dengan warna ceria dan prinsip desain yang konsisten. Karya dieksekusi menggunakan art paper laminasi glossy, dilengkapi media pendukung seperti stiker vinyl, poster mini, dan merchandise. Distribusi dilakukan melalui pameran dan media sosial. Evaluasi dilakukan menggunakan kuisioner kepada orang tua dan pengamat selama pameran berlangsung, dengan menilai aspek visual, pesan, keterbacaan, dan interaktivitas. Hasil evaluasi menunjukkan pesan tersampaikan dengan baik, namun ditemukan beberapa catatan seperti penggunaan majas yang kurang dipahami anak, tipografi yang belum konsisten, serta halaman stiker yang sulit dilepas. Perbaikan diarahkan pada penyederhanaan bahasa, pemilihan tipografi lebih terbaca, serta solusi teknis pada sistem binding halaman interaktif. Ke depan, karya dapat dikembangkan dengan media digital seperti QR code berisi panduan audio atau animasi sederhana. Kata kunci: Buku ilustrasi interaktif, Anak usia dini, Media edukatif, desain visual.
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