SEPTIANI, MIA (2025) PENGARUH KUALITAS PRODUK, PERSEPSI HARGA DAN KELOMPOK REFERENSI TERHADAP KEPUTUSAN PEMBELIAN PARFUM ISI ULANG (STUDI PADA UCHI PARFUME ISI ULANG SOLO, JAWA TENGAH). S1 thesis, UNIVERISTAS MERCU BUANA - BUNCIT.
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