PENGARUH PENGGUNAAN MEDIA SOSIAL TIKTOK TERHADAP PERILAKU ANAK-ANAK DI KELURAHAN KAPUK CENGKARENG JAKARTA BARAT

HARYATI, HARYATI (2025) PENGARUH PENGGUNAAN MEDIA SOSIAL TIKTOK TERHADAP PERILAKU ANAK-ANAK DI KELURAHAN KAPUK CENGKARENG JAKARTA BARAT. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

This study analyzes the use of TikTok social media on children's behavior in Kapuk Cengkareng Village, West Jakarta. The purpose of this study was to determine whether there was an influence of TikTok social media on children's behavior in Kapuk Cengkareng Village, West Jakarta. With a quantitative research method using the explanatory method, McQuail's SOR (Stimulus-OrganismResponse) theory. The number of samples in this study were 10-14 years old children in Kapuk Cengkareng Village, West Jakarta. The number of the samples were 100 samples. The data from this study were analyzed using the Anova test. The results of the study showed a relationship between the use of TikTok social media on children's behavior Fcount> Ftable, 85.085> 3.94. The suggestion in this study is that parents should be active in monitoring their children when playing TikTok social media and monitoring the content consumed by the children. TikTok. Keywords: TikTok Social Media, SOR Theory, Behavior, Children Penelitian ini menganalisis penggunaan media sosial TikTok terhadap perilaku anak-anak di Kelurahan Kapuk Cengkareng Jakarta Barat. Tujuan dilakukan penelitian ini untuk mengetahui apakah ada pengaruh media sosial TikTok terhadap perilaku anak-anak di Kelurahan Kapuk Cengkareng Jakarta Barat. Dengan metode penelitian kuantitatif dengan menggunakan metode eksplanatif, teori SOR (Stimulus-Organisme-Response) McQuail. Jumlah sampel dalam penelitian ini adalah anak-anak berusia 10-14 tahun di Kelurahan Kapuk Cengkareng Jakarta Barat sebanyak 100. Data dari penelitian ini di analisis dengan menggunakan uji Anova. Hasil penelitian terdapat hubungan antara penggunaan media social TikTok terhadap perilaku anak-anak Fhitung > Ftabel yaitu 85,085 > 3,94. Saran pada penelitian ini diharapkan Orang tua sebaiknya aktif dalam memantau anak-anak saat bermain media social TikTok serta memantau konten yang dikonsumsi anak-anak di TikTok. Kata Kunci: Media Sosial Tik Tok, Teori SOR, Perilaku, Anak-anak

Item Type:	Thesis (S1)
Call Number CD:	FK/PR. 25 054
NIM/NIDN Creators:	44220120023
Uncontrolled Keywords:	Media Sosial Tik Tok, Teori SOR, Perilaku, Anak-anak
Subjects:	000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 003 Systems/Sistem-sistem > 003.5 Computer Modeling and Simulation/Model dan Simulasi Komputer 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 006 Special Computer Methods/Metode Komputer Tertentu > 006.7 Multimedia Systems/Sistem-sistem Multimedia > 006.75 Social Multimedia/Multimedia Social 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 070 Documentary Media, Educational Media, News Media, Journalism, Publishing/Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1-070.9 Standard Subdivisions of Documentary Media, Educational Media, News Media, Journalism, Publishing/Subdivisi Standar Dari Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.4 Journalism/Jurnalisme, Jurnalistik, Pers > 070.48 Journalism Directed to Special Groups/Jurnalistik Disutradarai oleh Kelompok Khusus > 070.483 Groups by Age and Sex/Kelompok Menurut Usia dan Jenis Kelamin > 070.4832 Children/Anak-anak 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 659 Advertising and Public Relations/Periklanan, Reklame, Pariwara, Iklan, Sponsor, Humas, Hubungan Masyarakat > 659.2 Public Relations/Hubungan Masyarakat
Divisions:	Fakultas Ilmu Komunikasi > Hubungan Masyarakat
Depositing User:	khalimah
Date Deposited:	19 Feb 2025 08:52
Last Modified:	20 Feb 2025 02:54
URI:	http://repository.mercubuana.ac.id/id/eprint/94347

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