TIMOTHY, TONGGAM OSCAR (2025) PERANCANGAN MEDIA INFORMASI POLA HIDUP SEHAT (STUDI KASUS : PENYULUHAN MP ASI DAN PENCEGAHAN STUNTING). S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
Counseling, which is an activity or activity of disseminating information about health, is generally carried out because of issues experienced by many people. Generally, this activity can be delivered using intermediary media or not. Such as the issue that is quite a lot experienced by the community, especially the islands of Java and Papua where the level of stunting disease is experienced by many people in the area. This case occurs in the fetus in the womb or newborn baby. Therefore, with counseling activities, the author hopes to help public awareness to be more aware and help the government reduce the number of stunting diseases in Indonesia. From this thought, the author designs supporting media for counseling that can help the public receive information about Weaning Food and Stunting Prevention. The media presented are digital and print media made through the process of research, design, and publication in the visualization of illustrations and text used by Cileungsi Hospital in health counseling activities.. Keywords: Counseling, Weaning Food, Stunting, Illustrations Penyuluhan yang merupakan suatu kegiatan ataupun aktivitas menyebarkan informasi mengenai kesehatan umumnya dilakukan karena adanya isu yang dialami banyak masyarakat. Umumnya kegiatan ini disampaikan bisa menggunakan media perantara ataupun tidak. Seperti isu yang cukup banyak dialami masyarakat khususnya pulau Jawa dan Papua dimana tingkat penyakit stunting banyak dialami masyarakat di daerah tersebut. Kasus ini terjadi pada janin dalam kandungan ataupun bayi yang baru melahirkan. Maka dari itu dengan adanya kegiatan penyuluhan, penulis berharap dapat membantu kesadaran masyarakat untuk lebih sadar dan membantu pemerintah dalam mengurangi angka penyakit stunting di Indonesia. Dari pemikiran tersebut penulis merancang media pendukung penyuluhan yang bisa membantu masyarakat dalam menerima informasi mengenai MP ASI dan Pencegahan Stunting. Media yang disajikan berupa media digital dan cetak yang dibuat melalui proses riset, perancangan, hingga publikasi dalam visualisasi ilustrasi dan tulisan yang digunakan oleh RSUD Cileungsi dalam kegiatan penyuluhan kesehatan. Kata Kunci: Penyuluhan, MP ASI, Stunting, Ilustrasi
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