SANTOSO, RIZKI FAJAR (2025) PERANCANGAN ANIMASI TENTANG DAMPAK FOMO PADA GEN Z. S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
In this rapidly advancing era, where everything is fast-paced and highly digital, many young people are already very familiar with social media. Social media is an online platform or application that allows users to share and interact with content, as well as communicate virtually with others. FOMO, or Fear of Missing Out, is a phenomenon that frequently occurs among young people. It is a form of anxiety or fear of missing out on experiences, information, or opportunities seen on social media. Therefore, the role of designers is crucial in conveying information about the impact of FOMO through animated videos. Keyword : Fenomena Sosial, Fomo,Animasi Di era yang sudah sangat berkembang pesat,banyak hal yang sudah sangat cepat dan serba digital, banyak sekali`anak muda yang sudah tidak asing lagi dengan sosial media, sosial media adalah platform atau aplikasi online yang memungkinkan pengguna untuk berbagi dan berinteraksi dengan konten, serta berkomunikasi secara virtual dengan orang lain. FOMO atau Fear of missing out merupakan fenomena yang sering terjadi dikalangan anak muda, FOMO merupakan gangguan kecemasan atau ketakutan akan merasa ada pengalaman, informasi, atau peluang yang mereka lewatkan di sosial media, Oleh karena itu peran desainer sangat penting dalam menyampaikan informasi tentang dampak FOMO melalui video animasi.
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