ANALISIS KEPUASAN PENGGUNA TERHADAP MUTU PELAYANAN HALTE TRANSJAKARTA BERDASARKAN STANDAR PELAYANAN MINIMUM TRANSJAKARTA DENGAN METODE IMPORTANCE PERFORMANCE ANALYSIS (IPA) DAN CUSTOMER SATISFACTION INDEX (CSI) PADA MASA PANDEMI COVID - 19

AL SHOLICHIN, BANNI DATU ARIEF (2021) ANALISIS KEPUASAN PENGGUNA TERHADAP MUTU PELAYANAN HALTE TRANSJAKARTA BERDASARKAN STANDAR PELAYANAN MINIMUM TRANSJAKARTA DENGAN METODE IMPORTANCE PERFORMANCE ANALYSIS (IPA) DAN CUSTOMER SATISFACTION INDEX (CSI) PADA MASA PANDEMI COVID - 19. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

Facility quality maintenance aims to maintain the condition of the building facilities and also to maintain the elements and equipment used in the building facilities so that the functions of the building facilities continue to run and also to keep them from being damaged and furthermore the building facilities can reach the specified age and while maintaining the quality and safety for visitors. If maintenance is carried out continuously, it can reduce the risk of spending a lot of money due to fatal damage. Importance Performance Analysis (IPA) combines the measurement of the level of importance and level of satisfaction in a two-dimensional graph that makes it easy to explain data and get practical suggestions. The interpretation of the IPA graph is very easy, where the IPA graph is divided into four quadrants based on the results of the importance-performance measurement. The data used for this analysis is the result of a questionnaire on public perceptions of the performance of a service based on predetermined assessment indicators. The Customer Satisfaction Index (CSI) is used to determine the level of satisfaction of service users as a whole by looking at the level of performance and the level of importance/expectations of service attributes. Based on calculations using the IPA method, it was found that there are 6 attributes that are suggested to be priority improvements because they are included in quadrant 1, namely, attribute 2 and attribute 3 on the security dimension, attribute 8 on the comfort dimension, attribute 14 and 15 on the equality dimension, and attribute 18 on the dimension of regularity. Based on the CSI calculation, it was found that the value of the User Satisfaction Index was 77.33%, where based on the CSI assessment criteria, from a range of values of 70.01% to 90%, it received the predicate of Satisfied or Satisfied. Keywords: Quality, Facilities, Satisfaction, Bus Stop, Transjakarta, Importance Performance Analysis, Customer Satisfaction Index Pemeliharaan mutu fasilitas bertujuan untuk mempertahankan kondisi fasilitas bangunannya dan juga untuk menjaga dengan elemen dan peralatan yang dipakai di fasilitas bangunan tersebut supaya fungsi dari fasilitas bangunan tersebut tetap berjalan dan juga untuk menjaga agar tidak rusak. Selanjutnya fasilitas bangunan tersebut bisa mencapai umur yang ditentukan dan tetap menjaga kualitas serta keamanan untuk pengunjung. Jika pemeliharaan dilakukan secara terus menerus maka dapat mengurangi risiko mengeluarkan biaya banyak karena terjadi kerusakan yang fatal. Importance Performance Analysis (IPA) menggabungkan pengukuran faktor tingkat kepentingan dan tingkat kepuasan dalam grafik dua dimensi yang memudahkan penjelasan data dan mendapatkan usulan praktis. Interpretasi grafik IPA sangat mudah, dimana grafik IPA dibagi menjadi empat buah kuadran berdasarkan hasil pengukuran importance-performance. Data yang digunakan untuk analisis ini adalah hasil kuesioner persepsi masyarakat terhadap kinerja suatu pelayanan berdasarkan indikator penilaian yang telah ditetapkan. Customer Satisfaction Index (CSI) digunakan untuk mengetahui tingkat kepuasan pengguna jasa secara menyeluruh dengan melihat tingkat kinerja dan tingkat kepentingan/harapan dari atribut-atribut jasa pelayanan. Berdasarkan perhitungan dengan metode IPA didapatkan bahwa terdapat 6 atribut yang disarankan menjadi prioritas perbaikan karena masuk kedalam kuadran 1 yaitu,atribut 2 dan atribut 3 pada dimensi keamanan , atribut 8 pada dimensi kenyamanan , atribut 14 dan atribut 15 pada dimensi kesetaraan, dan atribut 18 pada dimensi keteraruran.Berdasarkan Perhitungan CSI didapatkan bahwa nilai Indeks Kepuasan Pengguna adalah 70,553 % dimana berdasarkan kriteria penilaian CSI dari rentang nilai 70,01% sampai 90% mendapatkan predikat Satisfied atau Puas. Kata kunci : Mutu , Fasilitas, Kepuasan, Halte, Transjakarta, Importance Performance Analysis , Customer Satisfaction Index

Item Type: Thesis (S1)
NIM/NIDN Creators: 41119010038
Uncontrolled Keywords: Mutu , Fasilitas, Kepuasan, Halte, Transjakarta, Importance Performance Analysis , Customer Satisfaction Index
Subjects: 600 Technology/Teknologi > 620 Engineering and Applied Operations/Ilmu Teknik dan operasi Terapan
600 Technology/Teknologi > 620 Engineering and Applied Operations/Ilmu Teknik dan operasi Terapan > 624 Civil Engineering/Teknik Sipil
Divisions: Fakultas Teknik > Teknik Sipil
Depositing User: ADELINA HASNA SETIAWATI
Date Deposited: 29 Dec 2023 08:20
Last Modified: 29 Dec 2023 08:20
URI: http://repository.mercubuana.ac.id/id/eprint/85020

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