PRASETYA, HARWINDRA YOGA (2015) PENGARUH KEGIATAN PEMASARAN DIGITAL DAN PERILAKU ONLINE KONSUMEN PADA PENINGKATAN KESADARAN KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN VIA WEBSITE (STUDI KASUS PADA E-COMMERCE WEBSITE PT. CAMPINA ICE CREAM INDUSTRY). S2 thesis, Universitas Mercu Buana.
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| Item Type: | Thesis (S2) |
|---|---|
| Call Number CD: | CD/551. 15 091 |
| Call Number: | TM/51/16/054 |
| NIM/NIDN Creators: | 55113310061 |
| Uncontrolled Keywords: | Pemasaran Digital, E-commerce Website, Kesadaran Konsumen, Perilaku Konsumen secara online, keputusa |
| Divisions: | Pascasarjana > Magister Manajemen |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 17 Mar 2016 14:28 |
| Last Modified: | 13 Nov 2023 02:12 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/7701 |
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