WIJAYA, HERY DERAJAD (2014) PENGARUH CITRA MEREK, KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP LOYALITAS PELANGGAN (Studi Kasus : Produk Xamthone Plus PT. UFO BKB Syariah). S2 thesis, Universitas Mercu Buana Jakarta.
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| Item Type: | Thesis (S2) |
|---|---|
| Call Number CD: | CD/551 15 022 |
| Call Number: | TM/51/14/226 |
| NIM/NIDN Creators: | 55112120351 |
| Uncontrolled Keywords: | Citra Merek, Kualitas Produk, Presepsi Harga dan Loyalitas Pelanggan |
| Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.6 Quality Management/Manajemen Kualitas 600 Technology/Teknologi > 670 Manufacturing/Manufaktur, Pabrik-pabrik > 671 Metalworking Process/Pabrik Logam > 671.8 Primary Products/Produk Utama |
| Divisions: | Pascasarjana > Magister Manajemen |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 24 Feb 2015 13:06 |
| Last Modified: | 07 May 2026 02:57 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/7544 |
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